Chief Marketing Officer
Leads full marketing lifecycle including strategy, demand gen, content, events, and GTM alignment in high-growth B2B SaaS. Requires 10+ years senior leadership experience scaling marketing to $200M+ ARR, with strong analytics and cross-functional expertise. Onsite in NYC.
About the job
Key Responsibilities
- Craft, articulate, and execute a marketing strategy that aligns with the company's growth objectives and enhances its position in the market
- Own all results from the marketing department, ensuring accountability for the effectiveness and efficiency of marketing initiatives and their impact on the company's overall objectives
- Work closely with the C-suite and senior sales leaders on overall GTM strategy and planning; segmentation, positioning, headcount planning, forecasting, budgeting, etc.
- Lead all aspects of marketing planning, including market analysis, positioning, and segmentation strategies
- Oversee the creation and execution of multi-channel marketing campaigns designed to penetrate target markets deeply and effectively
- Work cross-functionally with Sales, Product, and Customer Success teams to ensure cohesive messaging and optimized customer journey experiences
- Partner with sales operations and engineering teams to build out and optimize our tech stack (analytics, marketing automation, etc.)
- Develop and control the marketing budget, ensuring investments are made wisely to maximize ROI and meet financial targets
- Establish robust analytics frameworks to measure and optimize the performance of all marketing initiatives, ensuring goals such as MQLs, pipeline impact, and customer engagement metrics are met or exceeded
- Represent the company at key industry events, conferences, and public engagements to enhance brand visibility and executive presence
- Attract, inspire, and retain top-tier marketing leaders and high-performing team members
Requirements
- 10+ years of B2B software experience in a senior leadership position, with a proven track record in demand-gen, content, and event marketing
- Proven track record of building GTM marketing functions from the ground up while driving significant growth, ideally helping a hyper-growth startup scale to $200M+ ARR
- Experience in enterprise or vertical SaaS markets (e.g., real estate, healthcare, construction) strongly preferred
- Strong analytical mindset with expertise in marketing automation, attribution, and analytics frameworks
- Experience leading complex, multi-stakeholder marketing programs with long sales cycles
- Willingness to work in person at our NYC office 5 days a week
Compensation & Benefits
- Salary range: $300,000 - $450,000
- Equity in the company
- Medical, Dental and Vision premiums covered at 100%
- Fully paid parental leave
- Commuter benefits
- 401k benefits
- Fitness & home services stipend
- Unlimited vacation and paid holidays
- Relocation packages
Skills
Demand Generation, Content Marketing, Event Marketing, Go-to-Market Strategy, Marketing Automation, Analytics, Attribution, Marketing Analytics, Salesforce, HubSpot
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