Head of Brand Research and Measurement
Lead brand research and measurement function, owning brand health tracking, marketing attribution, consumer insights, and competitive intelligence to drive strategic brand investment decisions.
Head of Marketing
Defines brand strategy, product narrative, and positioning for a federal tech SaaS company. Translates technical capabilities into compelling messaging, leads launches, builds sales collateral, and scales digital presence and marketing infrastructure. Requires 2+ years high-growth SaaS marketing experience.
Boston, MAWashington, DCNew York, NYProduct MarketingOnsite
About the role
What You'll Do
- Own Pryzm’s product narrative and positioning
- Define and continuously refine how Pryzm communicates its value to the federal and national security ecosystem
- Translate complex product capabilities into clear, compelling messaging that resonates with customers and differentiates Pryzm in the market
- Lead product launches and go-to-market execution
- Partner with product and engineering to plan and execute product launches, ensuring new capabilities are introduced with strong messaging, coordinated campaigns, and clear customer value
- Enable the sales team with best-in-class collateral
- Develop high-quality sales assets, including pitch decks, one-pagers, case studies, and demo narratives, that help the sales team clearly communicate Pryzm’s value and win complex enterprise deals
- Shape Pryzm’s digital marketing presence
- Own messaging and customer journey across the website and key digital channels, and develop content that drives awareness, engagement, and qualified inbound pipeline
- Build and scale marketing foundations
- Work with leadership and external partners on communications, PR, and marketing initiatives while helping establish the early marketing infrastructure that will support Pryzm’s growth
What We’re Looking For
- Deep gig experience in owning and developing visuals, content, brands, and narratives, or 2+ years of VC-backed, high growth SaaS marketing experience (at least 1 year of product marketing experience)
- Background in determining strategic direction and execute against that strategy
- Experience translating complex products into clear, compelling messaging
- Exceptional taste and design preferences as evidenced by your portfolio
- Familiarity with digital marketing, content strategy, and brand positioning
- Comfort operating in a fast-moving startup environment with significant ownership
- Strong product intuition and the ability to collaborate closely with engineers and product teams
Qualifications
- Located in or willing to relocate to Boston, DC, or NY
- US Person
- Veterans strongly encouraged to apply
- Willingness for occasional travel
Benefits
- Competitive salary and meaningful equity
- Platinum healthcare: comprehensive medical, dental, and vision coverage fully covered for employees and dependents
- Basic Life/AD&D and long-term disability insurance fully covered, with the option to purchase additional life insurance for you and your dependents
- Relocation assistance available
Skills
Product MarketingContent StrategyBrand PositioningDigital MarketingMessagingSales EnablementPrProduct LaunchesGo-To-MarketPitch Decks
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