Product Marketing Lead
Leads product marketing for integration infrastructure platform targeting AI startups and enterprises. Builds messaging, positioning, sales enablement, product launches, and competitive intel from scratch. Requires 6+ years B2B SaaS PMM experience in technical spaces like dev tools or APIs.
About the job
Responsibilities
- Own Paragon's messaging and positioning across website, pitch deck, sales differentiation.
- Build messaging framework for sales, content, and partnerships.
- Run product launches end-to-end, owning process and timeline.
- Develop sales enablement assets: decks, one-pagers, battle cards, objection handling.
- Create ICP personas for AI-native builders and enterprises.
- Share Marketing campaign results with Demand Gen.
- Own competitive intelligence on Merge, Prismatic, Composio, Workato, etc.
- Plug into product planning pre-launch.
Requirements
- 6+ years in B2B SaaS product marketing as first or second PMM.
- Experience in developer tools, API infrastructure, integrations, or technical adjacent.
- Led company repositioning or category creation with before/after messaging examples.
- Writing that earns trust from technical readers (samples required).
- Sales enablement beyond decks: trained reps, deal reviews, used materials.
- Owned product launches from brief to retro, coordinating GTM teams.
- Worked alongside DevRel, understanding PMM/DevRel division.
Skills
Product Marketing, Messaging Framework, Sales Enablement, Product Launches, Competitive Intelligence, Icp Personas, B2B SaaS, Developer Tools, Api Infrastructure, Gtm Coordination
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