Head of Marketing Operations
Lead Stripe's global Marketing Operations team of 15-20 (plus 25-30 specialists). Set strategy for marketing systems, lead routing, campaign execution, and AI solutions while partnering cross-functionally with Sales, Revenue, and Marketing teams. Requires 10+ years B2B marketing/revenue ops experience and 5+ years managing managers in global environments.
About the job
Responsibilities
- Drive excellence in the operations and systems that support inbound and outbound sales, digital marketing channels, and in-person events.
- Partner with Demand Generation Systems to build, buy, improve, and support the technology for digital marketing campaigns, in-person events, and sales development.
- Ensure accurate routing and progression of leads to match sales coverage decisions, demand marketing strategies, and agreed upon timelines.
- Ensure generation and maintenance of sufficient account coverage and quality of sales contacts and marketing database subscribers for sales and marketing outreach.
- Ensure production of digital marketing campaigns with velocity and at the highest quality.
- Serve as the senior marketing operations voice in cross-functional workstreams with Sales Development, Sales Operations, Revenue, and Regional Marketing teams.
- Build, develop, and retain a high-performing marketing operations team.
- Set strategic direction, objectives, and key results for the Marketing Operations organization, aligned to broader marketing and Stripe-wide objectives and key results.
Minimum Requirements
- 10+ years of experience in B2B marketing or revenue operations and working directly on an enterprise marketing technology stack (Marketing Automation Platform, CRM, sales engagement, company and contact data, etc.).
- 5+ years of direct people management experience, including managing managers and building teams of 10+ people; experience managing distributed and global teams.
- 3+ years of working in a global B2B company with hundreds of marketers and sales development representatives.
- Demonstrated ability to design and scale operations organizations, including structuring teams and managing through ambiguity.
- Experience leading programs across multiple functional areas simultaneously.
- Track record of driving measurable improvements in B2B marketing operations.
- Strong cross-functional influence and ability to drive alignment at senior levels across Sales Development, Sales Operations, Revenue, and Regional Marketing.
- Strong analytical skills, including the ability to use data to diagnose operational problems, set targets, and evaluate program outcomes.
- Ability to build working prototypes and demos with AI to solve marketing operations challenges.
- Prior responsibility for launching AI solutions to sales development or marketing teams.
Preferred Qualifications
- 15+ years of experience in B2B marketing or revenue operations and working directly on an enterprise marketing technology stack (Marketing Automation Platform, CRM, sales engagement, company and contact data, etc.).
- 10+ years of direct people management experience, including managing managers and building teams of 10+ people; experience managing distributed and global teams.
- 5+ years of working in a global B2B company with hundreds of marketers and sales development representatives.
Skills
Marketing Automation Platform, CRM, Sales Engagement, AI, Marketing Operations, Revenue Operations, B2B Marketing
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