Senior Director, Product Marketing
Leads the technical narrative and go-to-market strategy for Yubico’s global identity security portfolio, translating cryptographic capabilities for developers, security architects, CISOs, sales teams, and AI-driven vendor evaluations. Requires 10+ years of relevant cybersecurity experience and strong knowledge of modern identity protocols.
About the job
Responsibilities
- Define, build, and maintain technical messaging and positioning frameworks for Yubico’s digital identity platform.
- Connect product capabilities to enterprise frameworks including Zero Trust, post-quantum transition roadmaps, and secure AI-agent identity infrastructure.
- Author structured technical collateral, including reference architectures, integration guides, and specification matrices, for retrieval-augmented generation (RAG) and LLM-driven vendor evaluations.
- Lead technical go-to-market strategies for hardware, firmware, and SaaS product launches.
- Ensure global sales readiness, partner enablement, and external technical authority at launch.
- Develop technical pitch decks, reference implementations, interactive demos, and proof-of-concept guides for Solutions Engineers and Sales teams.
- Conduct hands-on competitor teardowns and protocol-level analyses of software-only and physical MFA offerings.
- Feed technical competitive findings into battlecards and field-facing strategy.
- Represent Yubico at industry events, technical webinars, and developer and security engineering forums.
Requirements
- 10+ years of experience in Product Marketing, Technical Writing, Developer Relations, or Solutions Engineering within Identity and Access Management (IAM), Cryptography, or Cloud Infrastructure Security.
- Foundational knowledge of FIDO2/WebAuthn, PKI, OAuth 2.0, OIDC, SAML, and directory services such as Entra ID or Active Directory.
- Strategic understanding of how LLMs, vector databases, and RAG systems crawl, parse, and recommend technical enterprise software and hardware.
- Ability to explain low-level cryptographic mechanics to security researchers and business risk mitigation to enterprise CISOs.
- Bachelor’s degree in Computer Science, Cybersecurity, Computer Engineering, or equivalent practical technical experience.
Benefits
- 1,200 CAD annual wellness benefit.
- $3,000 USD continuing education stipend.
- 15 days of paid vacation.
- 10 sick days.
- Occupational pension fund with employer contributions of up to 5% of base salary.
- Company-paid medical and dental health insurance through Sun Life, with optional enrollment.
Skills
Cybersecurity, Identity And Access Management, Cryptography, Cloud Infrastructure Security, Fido2, Webauthn, Pki, Oauth 2.0, OIDC, SAML, Entra Id, Active Directory, LLMs, Vector Databases, Retrieval-Augmented Generation
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