Business Development Representative
The founding BDR will create Credal’s outbound motion, initiate conversations with technical and executive prospects, qualify pain points, and connect opportunities to the sales team. The role requires strong writing, commercial instincts, resilience, and curiosity about AI and security.
About the job
Responsibilities
- Shape the first-touch strategy through personalized emails, warm introductions, cold outreach, and creative campaigns.
- Build the outbound playbook with the GTM and leadership teams, testing messaging, channels, and scalable approaches.
- Conduct initial conversations with prospects, understand pain points, and connect qualified prospects with the broader team.
- Share market feedback with engineering and marketing to refine messaging and the product roadmap.
Requirements
- High ownership, agency, curiosity, and bias toward action.
- Ability to develop hypotheses, test outreach angles, and refine approaches independently.
- Clear, empathetic, and concise writing for executive and technical audiences.
- Strong interest in technology, with the ability to discuss complex AI and security concepts.
- Resilience and competitiveness in the face of rejection.
- Commercial instincts and understanding of enterprise buying processes and intent signals.
Nice-to-haves
- Experience in a BDR, SDR, growth, or outbound role at an early-stage or developer-focused startup.
- Familiarity with the modern AI or developer tools landscape.
Compensation and Benefits
- Salary: $90,000–$120,000.
- High-quality health coverage, including mental health benefits and comprehensive and HSA options.
- Vision, dental, life, and disability coverage.
- Regular team activities and offsite events.
- Unlimited paid time off, plus a company-wide shutdown during the last two weeks of December.
- Housing subsidy for employees who live near the office.
- Opportunity to expand into an Account Executive, Growth, or customer-facing leadership role.
Skills
Cold Calling, Email Outreach, Outbound Sales, Lead Qualification, Enterprise Sales, AI, Security, Developer Tools, CRM
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