Retention Sales Development Representative II

About the Team

The rSDR team builds relationships with Emerging-Scaled advertisers post-activation to optimize campaigns, prevent churn, prioritize growth, and deliver long-term revenue.

Responsibilities

• Developing and maintaining strong relationships with advertisers, managing full end-to-end sales cycle and client relationships post-launch.
• Conducting high volume of daily activities including outbound calls, emails, and social selling in a fast-paced environment.
• Creating sales collateral, case studies, and custom 'stories' to communicate Instacart platform benefits to CPG advertisers.
• Meeting and exceeding KPIs such as retention rate, revenue generated, and live advertiser percentage.
• Utilizing SFDC/Sales engagement tools to prioritize leads, engage brands via cadences and dialing.
• Ensuring accurate contact mapping and tracking updates within book of business.
• Engaging active advertisers to drive increased investments using industry expertise.
• Identifying opportunities to standardize materials and processes for scalable support.
• Delivering excellent customer experience through strong project management, resolving bottlenecks, and high execution standards.

Minimum Qualifications

• 1+ years experience in sales or business development, preferably advertising/CPG.
• Strong written/verbal communication to build rapport and relationships.
• Proven track record meeting/exceeding sales targets and KPIs.
• Excellent organizational and project management skills.
• Detail-oriented with focus on accuracy and quality.
• Ability to thrive in fast-paced, dynamic environment.

Preferred Qualifications

• Strong advertising industry knowledge, especially CPG.
• Familiarity with CRM software (e.g., Salesforce) and sales engagement tools.
• Experience leveraging AI in sales processes.
• Experience managing large book of business.