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Sales Development Lead - APAC

Leads APAC outbound sales strategy and manages an SDR team responsible for enterprise pipeline generation. The role requires 6–8+ years of outbound B2B sales experience, team leadership, and expertise building prospecting processes and playbooks.

About the job

Responsibilities

  • Build, coach, and manage a team of SDRs, setting the bar for outbound execution and pipeline generation.
  • Design and continuously refine the outbound playbook for the APAC market, including research, prospecting, cold calling, emailing, and social outreach.
  • Partner with Account Executives to align on prospect feedback, objections, and market trends, and translate those insights into sharper outreach.
  • Own KPI tracking and reporting for conversion rates, lead quality, and outreach effectiveness, using data to optimize strategy.
  • Collaborate with sales leadership to scale processes as the team and market mature.
  • Act as an escalation point and mentor for the team, unblocking deals and developing individual reps' skills.

Requirements

  • 6–8+ years of outbound B2B sales experience, including leading, mentoring, or managing an SDR/BDR team.
  • Track record of personally securing new business meetings and coaching others to do the same.
  • Ability to build opportunity-sized lead lists in new markets and categories.
  • Experience building and scaling outbound processes, tooling, and playbooks from the ground up.
  • Fluency with prospecting tools, including sales engagement platforms, enrichment tools, and CRM systems.
  • Curiosity, with the ability to ask insightful questions and build solutions from knowledge and insight.
  • Self-motivated and comfortable operating autonomously while keeping a team aligned and driven.
  • Strong time management and prioritization skills, balancing personal pipeline work with team leadership.
  • Excellent verbal and written communication skills in English.
  • Mandarin is a plus.

Benefits

  • Annual discretionary professional development stipend.
  • Annual discretionary social travel stipend.
  • Monthly co-working stipend for employees not near a main hub.
  • Annual company offsite.

Skills

B2B Sales, Outbound Sales, Sales Development, Sdr Management, Lead Generation, Cold Calling, Email Outreach, Social Selling, Sales Engagement Platforms, CRM, Salesforce, Sales Analytics, Pipeline Generation, Prospecting

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