Senior Partner Marketing Manager responsible for developing joint marketing strategies and executing co-marketing campaigns with ecosystem partners to drive product sign-ups, pipeline, and revenue growth at Checkr. Requires 6+ years partner marketing experience in B2B SaaS, strong cross-functional collaboration, and hands-on GTM tool proficiency.
141k – 196k/yr
Hybrid6+ YOEProduct Marketing
About the role
What you’ll do
Strategy
Create strategies to fuel growth across the partner ecosystem, inform partner prioritization and develop joint marketing plans to drive product sign-ups and revenue
Execution
Own campaign execution together with partners (i.e. email, webinars, events, in-product activations, paid social, etc.) and identify the budget and resources required
Messaging
Craft compelling copy used in co-marketing programs in collaboration with partners, product marketing and content team
Innovation
Identify and pilot new initiatives with partners using marketing development funds to maximize pipeline and revenue
Stakeholders
Develop and maintain strong relationships with partners and collaborate closely with internal teams to integrate partners into the Go-To-Market strategy and campaigns
Analytics
Measure performance and conduct analysis to assess and communicate the performance of co-marketing activities, identifying areas for improvement
What you bring
6+ years of experience in partner marketing in the B2B SaaS space, preferably focused on SMB and Mid-Market segments
Proven track record of creating and executing successful partner marketing programs and building win-win relationships with partners
Strong organizational and strategic thinking skills, the ability to work independently, and the capacity to effectively manage multiple projects
Courage to take the initiative, pilot and evaluate new program types
Deep understanding of the customer journey through and with a partners
Experience in leveraging AI to optimize partner programs and strategy
Cross-functional leadership and experience driving alignment across different teams
Hands-on experience with GTM & digital marketing tools, such as Salesforce, Marketo, Google Analytics, Looker
An A-player mindset with a strong bias for action: you raise the bar, move with urgency, stay resilient through ambiguity, and take ownership to deliver meaningful outcomes.
What We Offer
A fast-paced and collaborative environment
Learning and development allowance
Competitive cash and equity compensation, and opportunity for advancement
100% medical, dental, and vision coverage
Up to $25K reimbursement for fertility, adoption, and parental planning services
Flexible PTO policy
Monthly wellness stipend
Skills
partner marketingB2B SaaSDemand GenerationProduct MarketingSalesforceMarketoGoogle AnalyticsLookergtm toolsai for marketing
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