Senior Product Launch Manager
Leads cross-functional product launches for AI Data Cloud products, managing strategy, readiness, enablement, content workflows, and post-launch measurement. Requires 10+ years in product marketing, program management, product operations, or content strategy, plus experience with AI-assisted workflows.
About the job
Responsibilities
- Develop and maintain a scalable product launch framework using automation and AI-powered workflows.
- Own the product launch lifecycle, including planning, tiering, readiness, enablement, public release, and post-launch analysis.
- Partner with product, marketing, and sales teams to develop launch roadmaps and equip field teams with messaging, materials, and training.
- Lead cross-functional launch programs, timelines, deliverables, and communications for new products and major releases.
- Track adoption, pipeline impact, and engagement metrics to improve launch effectiveness.
- Build and manage AI-assisted content workflows for launch briefs, messaging guides, field assets, and copy.
- Establish and operate the Launch & Content Center of Excellence, codifying best practices and enabling scalable content production.
Requirements
- 10+ years of experience in product marketing, program management, product operations, and/or content strategy, ideally in enterprise software, cloud, or SaaS.
- Strong knowledge of AI and data cloud products and the enterprise data landscape.
- Hands-on experience building AI-assisted workflows using tools, prompt engineering, or workflow automation.
- Experience managing cross-functional teams and influencing without authority, including senior management.
- Excellent verbal and written communication skills.
- Ability to synthesize complex information into concise presentations and plans.
- Analytical mindset with the ability to turn data into actionable insights.
- Bachelor's degree required.
- Willingness to travel up to 25%.
Nice to Have
- MBA.
Compensation
- Annual salary: $165,000–$216,300.
Skills
Product Marketing, Program Management, Product Operations, Content Strategy, AI Workflows, Prompt Engineering, Workflow Automation, Enterprise Software, Cloud Computing, SaaS, Data Cloud, Cross-Functional Leadership, Launch Management, Data Analysis, Content Operations
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