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SigmaSigmaSan Francisco, CA

Sr. Content Marketing Manager

Senior hands-on editorial role running the company blog end-to-end, setting editorial standards, and enabling internal voices for a B2B SaaS analytics platform. Requires 3+ years content marketing experience and fluency editing in data/analytics/AI spaces.

Salary not listed
On-site3+ YOEContent Marketing

About the role

What you'll own

Editorial standards and editing

  • Edit a high volume of blog posts, balancing technical nuance with taste.
  • Keep Sigma's content on brand across every channel and format.
  • Reinforce standards: clear positioning, high-quality imagery, and connected messages.

Blog and AEO operations

  • Run the Sigma blog end to end: calendar, editorial standards, and publication.
  • Manage the AEO content calendar and relationship with Sigma's AEO contractor, ensuring 5 AEO blogs are edited, SME-reviewed, and published each week.

Enabling internal voices

  • Own the content calendar and system that enables employees to write thought leadership blogs.
  • Help PMs draft product content for the blog and social — providing guidance and editing.
  • Build the bench of internal SMEs generating content.
  • Bring fresh ideas for promoting new product features on LinkedIn and X.

Executive and thought leadership support

  • Support executive ghostwriting in collaboration with marketing leadership.
  • Manage the relationship with Sigma's external contract writers.

Strategy and expansion

  • Bring new ideas to content strategy.
  • Run the blog, support video, and bring new thinking for expanded reach and awareness.

What you bring

  • 3+ years in content marketing, ideally at a B2B SaaS or technology company through a high-growth stage.
  • Exceptional editing skills — edited at volume and balance technical accuracy with voice and taste.
  • Experience working in or adjacent to data, analytics, apps, or AI, with enough fluency to edit credibly.
  • A track record running an editorial program or blog.
  • Hands-on SEO and AEO experience, including driving organic growth and search/answer-engine visibility.
  • Experience managing contract writers, freelancers, or agencies, and coaching internal SMEs to produce strong content.
  • Comfort partnering with PMs and engineers to get technical content right.
  • A strong sense of brand and voice; experience maintaining or building editorial style guidelines is a plus.
  • Self-direction and ideas — bring strategy rather than waiting to be handed one.

Nice to have

  • Experience extending editorial into video, podcast, or interactive formats.
  • Experience enabling employee or executive content programs at scale.
  • Experience mentoring junior team members or collaborating closely with content producers and coordinators.

Skills

Content MarketingEditingSEOAeoB2B SaaSBlog ManagementThought LeadershipGhostwritingContent StrategyBrand VoiceTechnical EditingContent Calendar Management

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