Head of Communications & Content

What You'll Do

Build our editorial strategy

• Own Nooks' editorial strategy and integrated content calendar across every channel
• Develop flagship content and oversee its execution through a mix of in-house creation, agency partners, and freelance contributors
• Ensure every piece of content reinforces our market narrative and supports business priorities
• Build repeatable editorial processes and quality standards that scale

Lead original research and thought leadership

• Develop recurring research programs and benchmark reports that establish Nooks as an authority in AI for sales
• Partner with research vendors, agencies, and internal stakeholders to produce high-quality, data-driven thought leadership
• Turn proprietary customer insights into compelling stories the market wants to read and share

Lead communications and PR

• Own Nooks' external communications strategy
• Manage PR agencies and external communications partners
• Drive proactive communications around launches, research, customer stories, milestones, and company news
• Build relationships with journalists, analysts, podcast hosts, creators, and industry influencers

Evolve our social presence

• Refine Nooks' social media strategy to strengthen our thought leadership and enterprise credibility
• Develop executive and corporate social programs that amplify our point of view while staying authentic to each voice
• Build on the strong engagement that already exists within the SDR community, helping connect that grassroots enthusiasm with a broader enterprise audience

Build the foundation

• Establish the operating model for Communications & Content, including agencies, contractors, editorial workflows, measurement, and AI-enabled content production
• Identify where external partners can accelerate execution while maintaining a high bar for quality
• Build the systems, processes, and team blueprint that will support a growing Communications & Content organization over time

What You Bring

• 10+ years of experience leading content, communications, editorial, or thought leadership programs at high-growth B2B SaaS companies
• Exceptional storytelling and narrative-building skills: you know how to uncover the stories that matter and translate ideas into compelling narratives that capture attention, shape perception, and inspire action
• Exceptional writing and editing skills: you can make complex ideas simple, compelling, and memorable
• Experience developing executive thought leadership, original research, and integrated content strategies
• Experience managing public relations and external communications programs
• Strong editorial instincts: you know what stories earn attention and which ones don't
• A strategic thinker who can connect company strategy to compelling market stories
• Equally comfortable developing strategy and rolling up your sleeves to execute
• Strong cross-functional collaborator with the ability to influence across teams and executive stakeholders
• Experience marketing to enterprise buyers, ideally sales, RevOps, or go-to-market leaders