VP, Sales

Responsibilities

• Own new business revenue performance across all sales segments, including pipeline generation, conversion, and quota attainment
• Lead and develop a multi-layered sales organization, managing managers and supporting their teams to consistently meet or exceed targets
• Raise the performance bar across the organization through clear expectations, structured inspection, and consistent accountability
• Establish and reinforce operational rigor across forecasting, pipeline management, and deal inspection
• Partner closely with Chief Revenue Officer to align on strategy, priorities, and performance expectations
• Build and execute sales strategies that improve win rates, deal velocity, and overall efficiency across segments
• Partner with Revenue Operations to improve forecasting accuracy, reporting, and visibility into performance
• Collaborate with Marketing, Product, and Customer Success to align go-to-market strategy and ensure a seamless customer journey
• Diagnose performance gaps across teams and implement clear, measurable plans to improve outcomes
• Act as a senior leader across the business, contributing to company-wide strategy and decision-making

Success Metrics

• Consistent attainment of new business revenue targets across all segments
• Improved forecasting accuracy and reduced variance across the funnel
• Increased win rates and more efficient sales cycles
• Strong, consistent performance across sales teams and leaders
• Measurable improvement in talent quality, development, and retention
• Clear alignment and execution across GTM teams

Requirements

• 15+ years of experience leading sales teams, with a strong background in B2B SaaS sales
• Direct experience selling into PR, communications, or media intelligence buyers, with deep familiarity with the PR/comms landscape
• Proven track record of leading multi-segment sales organizations to consistently meet or exceed revenue targets with clear experience leading enterprise and strategic sales functions
• Experience managing and developing sales leaders (not just individual contributors)
• Strong operational expertise in forecasting, pipeline management, and performance inspection
• Demonstrated ability to raise performance standards and manage through underperformance
• Proficiency with CRM tools (e.g. Salesforce) and sales analytics
• Strong executive presence and ability to influence across the organization
• Experience working cross-functionally with Marketing, Product, Customer Success, and Revenue Operations
• Ability to balance strategic thinking with hands-on execution
• Alignment with core values: Customer Devotion, Resilience, Transparency, Ownership

Compensation

• On-target earnings: $400,000 – $450,000+ (base salary, variable compensation, equity)
• Geo-neutral compensation within the US