VP Marketing

What You’ll Do

• Own the marketing strategy that helps Swayable win with senior marketing, brand, insights, research, and strategy leaders at enterprise companies
• Build a clear operating cadence for marketing performance, with visibility into what’s working across channels, campaigns, events, pipeline, and revenue impact
• Build a repeatable demand engine that turns market awareness into qualified pipeline, revenue, and measurable ROI
• Lead Swayable’s events strategy across conferences, executive dinners, webinars, owned events, and field marketing — with a clear plan for pre-event targeting, in-room impact, and post-event conversion
• Develop thought leadership and content that makes Swayable a must-know platform for teams measuring message, creative, and campaign impact
• Own the marketing narrative across campaigns, PR, customer stories, executive visibility, and category-building moments
• Create sales enablement that helps the commercial team tell a sharper story, navigate complex buying committees, and move strategic deals forward
• Manage the existing marketing team and external partners, bringing focus, accountability, and higher-quality execution across the function

Who You Are

• You’ve led marketing at a B2B SaaS company through a meaningful growth period (5-10X growth)
• You’ve marketed to marketers, brand leaders, insights teams, research teams, or similar buyers
• You have depth across demand gen, brand, events, content, PR, and sales enablement
• You are analytical, ROI-oriented, and comfortable using data to guide decisions
• You are a strong storyteller who can simplify a sophisticated product and category
• You are scrappy, creative, commercial, and comfortable in a broad mandate
• You bring strong judgment, executive presence, and clear communication
• Experience in martech, adtech, consumer insights, market research, media measurement, or related categories is strongly preferred

Benefits

• 100% Medical, Dental & Vision Plans - no employee contribution required
• Generous PTO
• Equity Options
• 401k plan, FSA
• Ongoing professional development investments