Head of Brand Research and Measurement
Lead brand research and measurement function, owning brand health tracking, marketing attribution, consumer insights, and competitive intelligence to drive strategic brand investment decisions.
Head of Marketing
Leads Filmhub's marketing strategy, defining brand positioning, building a high-performing team, and creating content/PR programs to drive awareness and acquisition among rights holders. Requires 10+ years in marketing with startup leadership and storytelling expertise.
United StatesProduct MarketingRemote10+ YOE
About the role
Responsibilities
- Own and define Filmhub’s brand and positioning across channels and markets
- Build and lead a high-performing marketing team across brand, festivals/markets, growth, content, community, and PR
- Build a storytelling content generation system that creates 10+ pieces of content monthly, establishing Filmhub as the leader in distribution through industry insights, client stories, and content trends
- Build PR & Content strategy utilizing our founding team to establish thought leadership online and at industry events
- Define marketing metrics and reporting systems that keep us aligned, efficient, and accountable
- Collaborate closely with Sales, Product, and Operations to keep marketing connected to business impact
- Be a champion of our values—clarity, transparency, ownership, and a deep respect for creatives and their work
Requirements
- 10+ years of experience in marketing, including brand strategy, content, PR, and performance marketing
- Proven leadership in high-growth startup environments, ideally in media, marketplaces, or creator platforms
- Strong storytelling ability paired with a data-driven mindset
- Experience hiring and leading distributed teams across functions and time zones
- Deep understanding of marketing systems, tooling, and measurement
- You write well, think clearly, and get things done quickly
Nice-to-Haves
- You’ve built a breakout brand that people remember and trust
- You’re a creative/storyteller/product marketer first
- You’re both a strategist and a builder—comfortable rolling up your sleeves
- You’ve marketed to filmmakers, creators, or rights holders and understand their mindset
- You’re known for your clarity, creativity, and speed of execution
Skills
Brand StrategyContent MarketingPrPerformance MarketingMarketing AnalyticsStorytellingTeam LeadershipGoogle AnalyticsHubSpotSEODistributed Team ManagementMarketing AutomationThought Leadership
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