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Growth Manager, Website CRO

Leads website CRO and top-of-funnel demand generation to maximize leads. Collaborates cross-functionally to test, analyze, and optimize web experiences using analytics and AI, requiring 1+ years in growth or related fields.

107k – 147kNew York, NYSan Francisco, CAGrowth MarketingHybrid1+ YOE

About the role

What You'll Do

  • Drive net new leads for Ramp, with an emphasis on Conversion Rate Optimization (CRO) on our website and Top-of-Funnel demand generation campaigns.
  • Own the feedback loop of testing new copy, imagery, layouts, and engagement mechanisms on our website, analyzing the results, and sharing learnings with our broader Growth & Marketing teams.
  • Leverage web analytics tools to monitor website performance and uncover trends and opportunities.
  • Regularly report on key performance indicators (KPIs) such as conversion rates, user engagement, user traffic patterns, and sales lead generation.
  • Work across Sales, Marketing, Engineering, Product, Risk, and Operations to execute against Ramp’s growth goals.
  • Collaborate across Growth and Marketing teams to coordinate web launches and automate workflows through AI to accelerate processes and bottlenecks.

What You Need

  • Minimum 1 year of experience in growth, product management, product marketing or adjacent field.
  • Demonstrated ability to dissect complex problems, identify solutions, and drive these solutions to completion with a high degree of autonomy.
  • Proficiency with data analytics with an ability to draw key insights from both quantitative and qualitative data.
  • High level of resourcefulness and a track record of being a fast learner.
  • Communication skills to influence others at all levels and across all functions within the organization to rally behind shared business goals.
  • Demonstrated ability to leverage AI to accelerate and improve your work.

Nice-to-Haves

  • SQL proficiency.
  • Experience owning a pipeline, revenue, or metric goal.
  • Experience with no-code / low-code tools (eg Zapier, Webflow, Retool).

Skills

Google AnalyticsSQLZapierWebflowRetoolConversion Rate OptimizationCroWeb AnalyticsData AnalyticsAI Tools

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