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Field Marketing Manager, West Coast Corridor

Owns West Coast field marketing with focus on San Diego and LA GovCon markets, executing events, capturing video content, driving pipeline with sales, and building community relationships. Requires 3-6 years GTM experience and deep local ecosystem roots.

San Diego, CALos Angeles, CAGrowth MarketingRemote3+ YOE

About the role

What You'll Do

  • Own the West Coast market pod's event calendar, planning and executing meetups, community events, tradeshows, and partner activations, prioritizing San Diego and LA, with expansion across the broader corridor.
  • Represent GovDash at GovCon associations, networking groups, and ecosystem events, with primary focus on San Diego and Los Angeles, and periodic presence across the broader corridor (Bay Area, Phoenix, Colorado Springs, Denver, Seattle).
  • Build and maintain relationships with organizers, partners, and industry leaders.
  • Own event logistics end-to-end: venues, vendors, budgets, shipping, timelines.
  • Capture and edit short-form video content for LinkedIn and field campaigns.
  • Partner tightly with the West Coast pod AEs and SDRs on account targeting, event outreach, and post-event follow-ups to drive pipeline conversion.
  • Surface West Coast market insights, competitive signals, and community feedback to inform GovDash's broader GTM strategy.
  • Support cross-functional marketing needs (webinars, campaigns, research, content).

What You'll Bring

  • 3-6 years experience in events, community, partnerships, demand gen, or another cross-functional GTM/operations role.
  • Deep roots in the San Diego GovCon ecosystem with existing relationships across the local defense and contractor community; familiarity with the LA market strongly preferred. Broader West Coast corridor experience (Bay Area, Phoenix, Colorado Springs, Denver, Seattle) is a plus.
  • Ability to effectively manage multiple activities at once without sacrificing quality.
  • Comfort with AI tools for planning, content creation, and operational efficiency.
  • Experience capturing and editing short-form video content.
  • Track record running both small events and large tradeshows.
  • Strong collaboration with Sales and SDR teams.
  • Willingness to travel regularly within Southern California and periodically across the broader West Coast corridor; thrives in dynamic, in-person environments.

The Ideal Teammate

  • Swiss Army knife-style operator who loves wearing multiple hats.
  • Moves fast, stays calm under pressure, and solves problems independently.
  • Enjoys capturing moments and turning them into compelling short-form content.
  • Brings energy to rooms, builds relationships naturally, and elevates the brand.
  • Embraces AI to move faster and amplify output.
  • Thrives on collaboration and being part of a high-velocity team.
  • Driven by mission and cares about America and its interests.

Skills

Event PlanningVideo EditingAI ToolsDemand GenerationSalesforceLinkedInGo-to-Market StrategyPartnershipsCommunity BuildingContent Creation

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