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Adswerve

Campaign Manager, Ad Ops

Manage technical execution, trafficking, and QA of complex digital media campaigns in CM360. Requires 3+ years AdOps experience and mastery of CM360, GTM, HTML5, and JavaScript.

83k – 135kUnited StatesGrowth MarketingRemote3+ YOE
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About the role

Responsibilities

Trafficking & Technical Setup

  • Lead the end-to-end trafficking process within CM360, including placement creation, creative assignment, and tracking ad delivery.
  • Manage advanced floodlight configurations and Amazon tags, including custom variables and enhanced conversions.
  • Manage strategic account architecture set up to align with clients business, measurement and goals.
  • Oversee the implementation of complex 3rd-party tracking (e.g., IAS, DoubleVerify) to maintain brand safety and viewability standards.

Execution & Quality Assurance

  • Provide QA for all campaign assets, ensuring technical specifications, landing pages, and tracking pixels are functioning perfectly before launch.
  • Monitor daily delivery and discrepancies, proactively troubleshooting ad serving issues or data mismatches between platforms.
  • Optimize ad server settings (frequency capping, rotation, and sequencing) to maximize campaign efficiency and reach.

Data, Reporting & Insights

  • Analyze and report on cross-channel performance, leveraging CM360’s attribution modeling to provide a unified view of the customer journey.
  • Utilize Report Builder and Data Studio to create custom dashboards that highlight delivery trends and actionable technical insights.

Client & Team Engagement

  • Act as the primary technical point of contact for internal teams (Programmatic, Paid Social, Search) to ensure integrated tracking across the full media stack.
  • Lead technical onboarding for new clients, establishing best practices for account structure and naming conventions.
  • Assist in quarterly or monthly client sessions, presenting strategic insights that align with client business objectives and KPIs, while proactively identifying new opportunities to enhance performance.

Requirements

  • 3+ years of proven experience in Ad Operations, specifically focused on ad serving and trafficking.
  • Mastery of Google Campaign Manager 360 (CM360) is required; experience with Display & Video 360 (DV360) and Search Ads 360 (SA360) is highly preferred. Amazon experience is a plus.
  • Experience working in Google Tag Manager (GTM), HTML5, JavaScript, and troubleshooting tag-related issues.
  • Expert-level ability to interpret complex delivery metrics and attribution data to solve technical discrepancies.
  • Strong project management skills with the ability to translate technical AdOps concepts into clear strategies for clients and stakeholders.

Compensation

  • $40-65/hourly (3 month temporary position)

Skills

Google Campaign Manager 360Cm360Google Tag ManagerGo-to-Market StrategyHTMLJavaScriptDisplay & Video 360Dv360Search Ads 360Sa360IasDoubleverifyFloodlightAmazon Tags

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