Product Marketing Manager
Own positioning, messaging, launches, competitive intelligence, and sales enablement for a multi-product AI-native HRIS/payroll platform. Requires 4+ years B2B SaaS product marketing experience.
About the job
Responsibilities
- Own positioning and messaging across the platform: payroll, benefits, IT, and everything we add
- Drive product launches end to end
- Own competitive intelligence; know Workday, Rippling, Gusto, and the incumbents cold, and arm sales accordingly
- Build sales enablement: pitch narratives, battlecards, one-pagers, and the materials that close enterprise deals
- Own how we communicate pricing and packaging as we roll out new tiers and add-ons
- Be the voice of the customer in product decisions and the voice of product in the market
Requirements
- 4+ years in product marketing at a B2B SaaS company, ideally with a multi-product or platform story
- Write exceptionally well and can make a complex product feel simple and inevitable
- Owned launches and built enablement that sales actually used
- Comfortable going deep on a technical, regulated product
Nice-to-Haves
- Fintech, HR tech, or payroll and payments background
- Positioned a challenger against an entrenched incumbent
Benefits
- 100% Health Coverage: Comprehensive medical, dental, and vision plans for you and your dependents
- 401(k) Matching: Start investing in your future from day one
- Unlimited PTO: Flexible PTO, trusted to take the time needed to recharge
- Commuter Benefits: Pre-tax commuter benefits for daily trip to NYC office
- Catered Lunch Daily
- Quarterly Offsites: Beautiful locations to connect as a team (past locations include Spain and Catskills)
Skills
Product Marketing, Positioning, Messaging, Product Launches, Competitive Intelligence, Sales Enablement, B2B SaaS, Pricing Strategy, Battlecards, Pitch Narratives
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