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WarpWarpNew York, NY

Product Marketing Manager

Own positioning, messaging, launches, competitive intelligence, and sales enablement for a multi-product AI-native HRIS/payroll platform. Requires 4+ years B2B SaaS product marketing experience.

Salary not listed
On-site4+ YOEProduct Marketing

About the role

Responsibilities

  • Own positioning and messaging across the platform: payroll, benefits, IT, and everything we add
  • Drive product launches end to end
  • Own competitive intelligence; know Workday, Rippling, Gusto, and the incumbents cold, and arm sales accordingly
  • Build sales enablement: pitch narratives, battlecards, one-pagers, and the materials that close enterprise deals
  • Own how we communicate pricing and packaging as we roll out new tiers and add-ons
  • Be the voice of the customer in product decisions and the voice of product in the market

Requirements

  • 4+ years in product marketing at a B2B SaaS company, ideally with a multi-product or platform story
  • Write exceptionally well and can make a complex product feel simple and inevitable
  • Owned launches and built enablement that sales actually used
  • Comfortable going deep on a technical, regulated product

Nice-to-Haves

  • Fintech, HR tech, or payroll and payments background
  • Positioned a challenger against an entrenched incumbent

Benefits

  • 100% Health Coverage: Comprehensive medical, dental, and vision plans for you and your dependents
  • 401(k) Matching: Start investing in your future from day one
  • Unlimited PTO: Flexible PTO, trusted to take the time needed to recharge
  • Commuter Benefits: Pre-tax commuter benefits for daily trip to NYC office
  • Catered Lunch Daily
  • Quarterly Offsites: Beautiful locations to connect as a team (past locations include Spain and Catskills)

Skills

Product MarketingPositioningMessagingProduct LaunchesCompetitive IntelligenceSales EnablementB2B SaaSPricing StrategyBattlecardsPitch Narratives
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