Technical Product Marketing Manager
Develop product marketing and go-to-market strategies for technical platform solutions spanning data architecture, AI workflows, and alternative assets. The role requires 3+ years of product marketing experience and strong technical storytelling, positioning, launch, and cross-functional collaboration skills.
About the job
Responsibilities
- Develop and execute product marketing and go-to-market strategies for data architecture, native AI workflows, and alternative asset solutions.
- Manage product and feature launches with Product, Marketing, and go-to-market teams to support market entry and user adoption.
- Use market and competitive insights to refine positioning and equip internal teams with current messaging and talking points.
- Translate technical workflows into market-ready solutions that drive growth and adoption.
- Define product positioning and create compelling messaging that articulates the platform’s value proposition.
- Develop go-to-market strategies, marketing materials, and internal resources for solutions, workflows, and use cases.
- Produce thought leadership, educational content, and other marketing materials to build awareness and market leadership.
Requirements
- 3+ years of product marketing experience.
- Experience launching and positioning technical platform solutions.
- Strong value proposition development and content creation skills.
- Excellent writing, storytelling, and communication skills, including the ability to translate technical features into customer benefits.
- Experience developing go-to-market strategies from scratch across multiple marketing channels and content types.
- Ability to balance strategic planning with tactical execution across multiple projects.
- Experience building cross-functional partnerships and influencing teams through high-visibility launches.
- Ability to work independently, prioritize efficiently, and anticipate roadblocks.
Nice-to-haves
- Experience in B2B SaaS, financial services, or fintech.
Compensation
- Base salary range: $106,000–$166,000, plus bonus, equity, and benefits.
Skills
Product Marketing, Go-to-Market Strategy, Product Positioning, Product Launches, Competitive Analysis, B2B SaaS, Financial Services, Fintech, Content Marketing, Thought Leadership, AI Workflows, Data Architecture, Storytelling, Cross-Functional Collaboration
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