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OsoOsoNew York, NY

Product Marketing Manager

Owns product positioning, messaging, and GTM launches for developer authorization platform. Drives adoption through content, customer stories, and cross-team collaboration while bridging product with user insights for B2B SaaS targeting developers.

100k – 200k/yr
HybridProduct Marketing

About the role

Responsibilities

  • Define positioning & messaging – Own how we talk about Oso across segments, channels, and personas. Distill complex ideas into clear, developer-friendly narratives.
  • Launch new features – Lead go-to-market for new launches and improvements. From docs to announcements to onboarding flows, ensure users understand the value.
  • Tell our story – Work with the content team to bring Oso’s value to life through customer stories, blog posts, webinars, and more.
  • Drive product adoption – Collaborate with growth, DevRel, and sales to optimize the funnel and help users get to “aha!” faster.
  • Bridge product and users – Talk to users, surface insights, and help shape the roadmap by being the voice of the market.

Requirements

  • Product marketing experience at a B2B SaaS or developer tools company.
  • Strong writer and communicator—comfortable with one-pagers, blog posts, or landing pages.
  • Experience launching products or features and planning GTM from start to finish.
  • Understanding of developers—how they evaluate tools, learn, and what messaging resonates.
  • Curious, resourceful, and thrive in fast-moving environments.

Compensation

Starting salary: $100,000–$200,000/year plus equity, depending on experience, skillset, and location. Competitive health, dental, and vision coverage; mental healthcare; equity package; unlimited PTO; paid parental leave; flexible work options.

Skills

Product MarketingGo-to-Market StrategyDeveloper ToolsB2B SaaSContent MarketingMessagingPositioningLaunch PlanningCustomer StoriesWebinars

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