BDR Enablement Lead
Own the onboarding, skill development, prospecting playbooks, and AI-native workflows that help Anthropic’s BDR organization generate qualified pipeline. The role requires sales enablement experience, hands-on prospecting expertise, and a track record of mentoring early-career sellers and connecting training to measurable outcomes.
About the job
Responsibilities
- Own the BDR onboarding curriculum from day one through the first meeting booked.
- Enable AI-native prospecting workflows using plugins, account research skills, and agentic tooling.
- Develop and maintain pipeline-generation playbooks across segments, personas, and sales motions.
- Deliver ongoing training in cold calling, written outreach, objection handling, discovery, and qualification.
- Certify BDRs on products, qualification criteria, and messaging.
- Partner with BDR leadership to identify skill gaps and build focused interventions.
- Build coaching and call-review infrastructure for frequent, specific feedback.
- Measure enablement impact on ramp time, activity quality, meeting conversion, and pipeline contribution.
- Create a BDR-to-next-role development path with sales leadership.
Requirements
- Experience in sales enablement, including experience as a high-performing BDR or BDR manager.
- Proven success in the role being enabled, with a passion for mentorship and early-career development.
- Hands-on experience with prospecting tools and building workflows.
- Ability to teach and model sales fundamentals on live calls.
- Ability to work in fast-paced, ambiguous environments and build programs from 0 to 1.
- Technical curiosity about AI and credibility discussing products with technical audiences.
- Bachelor's degree or equivalent combination of education, training, and experience.
Nice-to-haves
- 5+ years of experience in enablement, including experience as a high-performing BDR or BDR manager.
- Experience with Claude Cowork, Claude Code, and other Claude surfaces.
- Experience collaborating across global and cross-functional teams.
- Experience building onboarding programs and discovery frameworks from 0 to 1.
- Experience designing or operating a BDR-to-AE promotion path.
- Experience building prospecting automations, agents, or internal tooling.
- Experience enabling BDRs across multiple segments or regions.
- Track record connecting BDR enablement to measurable pipeline outcomes.
Compensation and Benefits
- Annual OTE compensation: $190,000–$190,000 USD.
- Hybrid policy requiring staff to work from an office at least 25% of the time; some roles may require more office time.
- Competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and office collaboration space.
Skills
Sales Enablement, Business Development, Prospecting, Cold Calling, Written Outreach, Objection Handling, Discovery, Qualification, Claude Cowork, Claude Code, AI Agents, Sales Automation, Pipeline Generation, Call Coaching
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