Strategic Advertising Account Executive
Leads complex enterprise advertising sales motions from opportunity creation through expansion, translating programmatic advertising, audience, data, and AI capabilities into measurable business outcomes. Requires deep B2B advertising or SaaS sales experience, executive relationship skills, and success closing large enterprise deals.
About the job
Responsibilities
- Own strategy and execution of complex enterprise advertising sales motions from opportunity creation through close and expansion.
- Serve as a specialized advertising leader for customers and internal partners, bringing thought leadership to high-impact pursuits.
- Build executive relationships with marketing buyers and stakeholders across advertising, media, demand generation, account-based marketing, procurement, and finance.
- Evaluate business priorities, customer dynamics, audience strategy, data, competition, and commercial terms to determine sales strategy.
- Create tailored value narratives connecting programmatic advertising, audience activation, predictive intelligence, intent data, and AI-powered insights to pipeline, revenue, account engagement, and business outcomes.
- Expand media revenue by identifying buying centers, developing executive relationships, navigating matrixed organizations, and increasing share of wallet.
- Partner with Sales, Customer Success, Marketing, Product, and other functions to coordinate account strategy and align resources.
- Define methods for new or special assignments and guide or coordinate contributors on complex pursuits.
- Capture field insights, influence sales practices, and develop scalable approaches for complex advertising opportunities.
Requirements
- 12+ years of relevant enterprise advertising or SaaS sales experience with a bachelor's degree, or 8+ years with a master's degree; equivalent practical experience considered.
- Broad expertise in B2B programmatic advertising, including audience targeting, predictive intelligence, intent data, or AI-powered marketing.
- Proven success selling into large, complex enterprise organizations, preferably Fortune 500 companies.
- Record of meeting or exceeding quota and closing complex six-figure and seven-figure deals.
- Experience leading significant, unique sales opportunities requiring independent judgment and strategy development.
- Ability to expand revenue through executive relationship development, new buying centers, stakeholder engagement, and cross-functional alignment.
- Ability to influence senior internal and external decision makers without direct authority.
- Strong executive presence, consultative selling, commercial judgment, business acumen, and communication skills.
- Ability to translate advertising, audience, data, and AI capabilities into measurable business outcomes.
Preferred Experience
- Engaging CMOs and senior leaders across Marketing, Advertising, Media, Demand Generation, and Account-Based Marketing.
- Operating as an overlay seller or subject matter leader with SaaS Account Executives.
- Shaping new sales motions, developing repeatable practices, or influencing complex enterprise advertising sales approaches.
- Coordinating cross-functional contributors on high-impact pursuits or special assignments.
Compensation and Benefits
- Base salary: $138,000.00–$202,400.00.
- Bonus or commission plan and potential stock options.
- Health insurance, life and disability insurance, 401(k) employer matching, paid holidays, self-care days, paid time off, and paid parental leave.
- Equipment and support for working remotely or from an office.
- Learning and development initiatives, including LinkedIn Learning, wellness education, and employee resource group events.
Skills
Enterprise Sales, Advertising Sales, SaaS Sales, Programmatic Advertising, Audience Targeting, Predictive Intelligence, Intent Data, Artificial Intelligence, Consultative Selling, Account-Based Marketing, Demand Generation, Executive Relationship Management, Pipeline Management, Revenue Expansion, Cross-Functional Collaboration
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