Sales Development Representative

Responsibilities

• Contribute to building the Sales Development function from the ground up by defining processes, documenting best practices, and shaping the systems and playbooks that future SDRs will rely on.
• Drive targeted outbound prospecting into enterprise and mid-market senior living organizations, tailoring messaging by role, regional structure, and operational need to open high-value conversations.
• Respond to inbound leads from the website, webinars, and events with speed and precision - delivering timely, relevant outreach that converts interest into qualified meetings and early-stage pipeline.
• Conduct concise discovery to validate fit, uncover pain points, and elevate meeting quality before handing opportunities to Account Executives.
• Partner with AEs to support strategic account development—researching high-priority accounts, identifying key stakeholders, and coordinating multi-threaded outreach that accelerates deal progression.
• Execute marketing campaign follow-up and event-related outreach, maximizing pre- and post-event engagement to turn campaign activity into measurable pipeline.
• Maintain CRM excellence by documenting interactions, qualification details, and account insights to improve forecasting accuracy and support long-cycle enterprise sales efforts.
• Test new messaging, cadences, and prospecting tactics to continually refine outreach effectiveness and contribute to a scalable, repeatable SDR playbook.
• Share field insights with Sales and Marketing to strengthen ICP definition, enhance outreach strategies, and increase conversion rates across the funnel.

Minimum Qualifications

• 1-3 years of experience in a Sales Development or Business Development role, ideally in B2B SaaS, hardware, or enterprise solutions.
• Experience prospecting into multi-stakeholder environments or regulated/operationally complex industries (healthcare, education, logistics, etc.)
• Strong written and verbal communication skills — you can craft clear, compelling messaging and hold confident conversations with director- and VP-level leaders.
• Comfortable balancing both inbound and outbound workstreams.
• Familiarity with CRM systems (Hubspot preferred) and sales engagement tools.

Benefits and Compensation

• Competitive base compensation along with stock options.
• Expected annual salary range: $70,000-$90,000 USD base + commission.
• Fully-paid health and dental insurance coverage, vision insurance, membership to premium primary and urgent care, and online medical health providers.
• Take as you need time off policy, in addition to 7 paid holidays and a company wide winter break during the holidays.
• Office lunch and a fully stocked snack bar.
• Up to 2 remote days per week.