Sales Executive II
Develop and grow partnerships with CPG brands on Instacart's advertising platform. Manage a book of 5-10 accounts through the full sales cycle, drive ad revenue growth, and build C-level relationships.
Account Executive
Account Executive owning full sales cycle for SaaS TPM solution targeting CPG brands, from prospecting to closing complex multi-stakeholder deals. Requires 5+ years SaaS sales experience, CPG knowledge, and consultative methodologies like MEDDIC.
100k – 200kUnited StatesAccount ExecutiveRemote5+ YOE
About the role
What You’ll Do
- Own the full sales cycle - from prospecting through close - focused on acquiring new CPG customers
- Build and manage a pipeline through outbound prospecting, self-sourcing, and collaboration with SDR and Marketing teams
- Lead consultative discovery to uncover inefficiencies in trade spend, promotions, and revenue execution
- Translate customer challenges into quantified business value (e.g., ROI improvement, margin expansion, revenue lift)
- Navigate and align cross-functional buying groups, including Sales, Finance, Revenue Management, and Operations
- Drive complex, multi-threaded deals with multiple stakeholders and decision-makers
- Deliver tailored, value-based presentations that clearly articulate Vividly’s impact
- Partner cross-functionally with Product, Marketing, and Customer Success to ensure long-term customer value
- Consistently exceed quarterly and annual revenue targets through disciplined pipeline management
Who You Are
You are a consultative, value-driven seller who thrives in complex environments and understands how large organizations make decisions. You bring a strong grasp of how CPG businesses operate and can confidently engage stakeholders across both commercial and financial functions. You are resourceful, proactive, and motivated by solving real business problems - not just closing deals.
What We’re Looking For
Required
- 5+ years of quota-carrying experience in SaaS sales, with a track record of closing complex, multi-threaded deals
- Experience working in or selling into the CPG industry (brand, broker, retailer, or distributor ecosystem)
- Proven ability to engage and influence senior stakeholders, including Director, VP, and C-level executives
- Strong experience with consultative sales methodologies (e.g., MEDDIC, Challenger, SPIN, Sandler, or similar)
- Demonstrated success in outbound prospecting and building pipeline independently
- Excellent communication, presentation, and storytelling skills
Highly Preferred
- Experience with trade promotion, revenue management, retail execution, or deductions workflows
- Background selling data, analytics, or financial SaaS solutions
- Familiarity with TPM, TPO, or adjacent systems
- Experience selling into Finance or RevOps functions
Compensation
Base salary: $100,000 per year On-Target Earnings (OTE): $200,000 per year
Skills
SaaS SalesCpg IndustryConsultative SalesMEDDICChallengerSpinSandlerOutbound ProspectingPipeline ManagementTrade Promotion ManagementRevenue ManagementTpmTpo
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