Adoption Strategist

Responsibilities

• Build and deliver scalable enablement and activation programs, including onboarding tracks, lifecycle campaigns, workshops, and adoption playbooks.
• Help corporate and mid-market customers activate core use cases, reach time-to-value quickly, and expand into new use cases.
• Develop deep product expertise across ElevenLabs, especially ElevenAgents and ElevenCreative, and stay current on new products.
• Audit customer agent prompts, configurations, and feature setups to identify gaps and provide adoption recommendations.
• Track adoption metrics, partner with Revenue Operations to improve reporting, and use data to develop regional adoption strategies and playbooks.
• Partner with Account Management and Customer Experience on targeted campaigns, regional workshops, and webinars.
• Coordinate with implementation partners and internal Solutions Engineering, GTM, Customer Experience, Product Marketing, and Engineering teams.
• Support high-impact initiatives for the local GTM team and global business.

Requirements

• 6+ years of experience in adoption, customer or partner enablement, digital customer success programs, enterprise growth, or a similar role.
• Experience at an AI-native or highly technical company serving a large, low-touch customer base.
• Experience with voice AI, text-to-speech, conversational AI, or developer-facing products.
• Track record of building adoption programs from the ground up, such as onboarding tracks, scaled playbooks, and self-service content.
• Strong systems-thinking and experience scaling or automating workflows with AI tools.
• Highly analytical, with the ability to identify trends, uncover insights, close gaps, and standardize best practices.
• Ability to drive cross-functional outcomes without direct authority.
• Experience managing a high-volume book of business in the mid-market or commercial segment.
• Fluency in English and Mandarin.