Founding Growth Lead
Build GovSignals’ AI-native growth function for federal agencies, government contractors, and enterprise customers. The role combines marketing automation, growth experimentation, technical storytelling, campaign execution, and funnel analytics, requiring federal-market experience and hands-on AI workflow building.
About the job
Responsibilities
- Build an AI-powered GTM engine with enrichment pipelines, LLM-driven personalization, agentic outbound, and marketing automation.
- Run high-velocity experiments across messaging, channels, and ideal customer profiles.
- Translate technical AI products into customer-facing decks, demos, one-pagers, case studies, and landing pages.
- Design and execute email, paid/social, webinar, conference, and account-based marketing campaigns.
- Define and track CAC, LTV, funnel conversion, and other growth metrics; build dashboards and refine strategy using data.
- Partner with product, sales, and deployment teams to align GTM programs with customer profiles, sales workflows, and product delivery.
Requirements
- 3+ years of experience in marketing, growth, or GTM, ideally at an early-stage or high-growth startup.
- Experience working directly with federal agencies, government contractors, or organizations supporting the federal government.
- Demonstrated use of AI tooling and automation across multiple platforms for enrichment, personalization, classification, and content creation.
- Experience designing and scaling a marketing system from scratch, including automation, attribution, and integrations.
- Ability to translate technical product details into customer-facing narratives that drive conversion.
- Comfortable working across automation tools, CRM systems, documentation, and sales conversations.
Nice to Have
- Experience building agentic outbound or AI-driven content operations.
- Background in growth marketing, product marketing, or demand generation.
- Experience marketing AI/ML, developer tools, or SaaS products.
- Familiarity with GovTech, compliance, or federal contracting ecosystems.
- Background in government contracting, the military, or the intelligence community.
Compensation and Benefits
- Full-time hybrid role requiring at least three days per week in the office.
Skills
Clay, n8n, Zapier, Make, Apollo, Instantly, Smartlead, Lindy, Gumloop, LLM APIs, CRM, Account-Based Marketing, Cac And Ltv Analytics, Email Marketing, Dashboarding
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