Growth Marketing, Creative and Ad Operations
Own the creative and advertising operations system powering paid marketing programs, coordinating production, approvals, trafficking, testing, and reporting. Requires 7+ years in creative operations or paid growth marketing, strong operational rigor, and familiarity with major advertising platforms and marketing measurement.
About the job
Responsibilities
- Build and manage the end-to-end paid creative operating system, including creative intake, briefing, production, asset delivery, approvals, trafficking, launch, reporting, and iteration.
- Connect Creative, Brand, Growth Marketing, agencies, and production partners while coordinating priorities and timelines.
- Build and maintain creative testing roadmaps, translating campaign goals, audience insights, and performance data into briefs, hypotheses, test plans, and success metrics.
- Develop and maintain asset libraries, production calendars, naming conventions, tagging, version control, specifications, and documentation.
- Track creative test results, document learnings, and identify subsequent improvements and experiments.
- Improve workflows, templates, reporting, and automation to increase creative throughput and operational efficiency.
Requirements
- 7+ years of experience in creative operations, growth or performance marketing, integrated marketing, or a related role supporting paid marketing programs.
- Exceptional attention to detail and operational rigor.
- Experience building or improving creative production workflows, project trackers, asset libraries, approval processes, and execution systems.
- Familiarity with paid advertising platforms including Meta, Google, TikTok, YouTube, Reddit, or LinkedIn, including campaign trafficking, asset requirements, and launch quality assurance.
- Working knowledge of marketing tracking and measurement, including UTMs, pixels, conversion events, platform reporting, and campaign or creative performance analysis.
- Strong project management, organization, communication, and cross-functional collaboration skills.
- Ability to turn growth priorities into actionable briefs, testing plans, and next steps.
- Comfort working in a fast-moving environment with a proactive, resourceful approach.
Nice-to-haves
- Experience with billing, invoicing, vendor management, or workflow automation.
Work Arrangement
- Hybrid role based in San Francisco, California, with 3 days per week in the office.
- Relocation assistance is available.
Skills
Creative Operations, Growth Marketing, Performance Marketing, Meta Ads, Google Ads, Tiktok Ads, Youtube Ads, Reddit Ads, Linkedin Ads, Utm Tracking, Conversion Tracking, Project Management, Asset Management, Workflow Automation
Similar jobs
Growth Marketing jobs
Retool
United States
Leads Retool’s AMER events and field marketing function, managing the team, budget, event portfolio, and pipeline impact. The role requires extensive B2B technology event experience, cross-functional leadership, strong project management, and familiarity with CRM and marketing automation systems.
Illumio
Sunnyvale, CA
Leads the strategy and execution of marketing programs that expand existing customer accounts through product adoption, new use cases, and upsell sales plays. Requires 7+ years in demand generation, strong data analysis, experimentation expertise, and cross-functional influence across sales, customer success, and product teams.
Carta
San Francisco, CALeads customer marketing strategy and multi-channel upsell and cross-sell programs for Carta’s Cap Table business. The role requires 8+ years of customer or growth marketing experience, cross-functional B2B SaaS collaboration, campaign automation expertise, and a data-driven approach.
Creditgenie
San Francisco, CALeads Credit Genie’s organic acquisition engine across SEO, AEO, and content, owning strategy, execution, technical optimization, and performance analysis. Requires 7+ years of B2C content marketing experience, strong writing skills, and hands-on SEO tooling expertise.
GovWell
New York, NY
Own integrated demand generation campaigns across paid, email, direct mail, and retargeting channels to grow marketing-sourced pipeline. The role requires hands-on B2B SaaS marketing experience, analytical channel management, marketing automation expertise, and a strong experimentation mindset.