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LovableLovable

Growth Creative Operations

Own the end-to-end creative testing and operations loop for performance marketing, using AI-powered workflows to produce and evaluate high-volume assets. The role combines creative judgment, ad writing, experimentation, performance analysis, and cross-functional learning.

About the job

Responsibilities

  • Own the creative operating system for performance marketing, including intake, briefing, production, QA, launch, and post-mortems.
  • Decide which creative concepts to test, why to test them, and how to interpret results.
  • Build and automate workflows that generate, adapt, and localize creative assets at scale while preserving quality.
  • Design agentic pipelines with quality evaluations before launch; diagnose and rebuild workflows when they fail.
  • Analyze performance data, audience insights, product knowledge, hooks, formats, messaging, subjects, pacing, and offers to identify meaningful signals.
  • Lead brainstorms and briefing sessions based on learnings, customer language, competitor activity, and product releases.
  • Share paid creative learnings with website, lifecycle, App Store, and organic content teams.

Requirements

  • Experience running high-volume creative testing for performance marketing, with the ability to explain learnings and outcomes.
  • Daily use of AI tools and experience building dependable AI-powered workflows, agents, internal tools, or tagging pipelines.
  • Strong opinions about effective advertising and the ability to articulate them clearly.
  • Strong ad writing skills, including briefs, hooks, and scripts.
  • Comfort experimenting, learning from failed tests, and adapting quickly.
  • Ability to move quickly while maintaining exceptional creative quality.

Application

  • Submit the application in English.

Skills

Performance Marketing, Creative Testing, Creative Operations, Artificial Intelligence, AI Agents, Workflow Automation, Data Analysis, Audience Insights, Ad Copywriting, Brief Writing, Scriptwriting, Quality Assurance

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