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StripeStripe

AEO/GEO Marketing Manager

Leads AEO/GEO marketing channel to drive user acquisition from AI platforms like ChatGPT and Perplexity. Optimizes website for AI agents, integrates AI for SEO/AEO efficiency, and reports performance. Requires 5+ years SEO experience with recent AEO focus and strong analytics skills.

About the job

Responsibilities

  • Lead AEO/GEO channel to grow new user acquisition from platforms like ChatGPT, Perplexity, and Google AI Overviews.
  • Optimize Stripe.com for AI agents to efficiently access and take action on behalf of users.
  • Develop and integrate AI capabilities to improve SEO and AEO program performance and efficiency.
  • Deliver regular performance reports and updates on AEO to track progress and opportunities.

Minimum Requirements

  • 5 years proven experience creating and executing SEO strategies, with recent full-time focus on AEO/GEO.
  • Strong understanding of traditional search and answer engines (ChatGPT, Gemini, Perplexity).
  • Strong technical expertise in making websites SEO/AEO-friendly.
  • Proven ability to translate data into insights driving measurable growth.
  • Demonstrated understanding of user intent for positive outcomes.
  • Motivated self-starter with high agency and problem-solving skills.
  • Ability to lead roadmap development/execution across cross-functional stakeholders.
  • High attention to detail and craft.
  • Excellent presentation and communication skills.
  • Proficiency in Google Drive apps, Excel, Looker, Tableau, Google Analytics, and reporting software.
  • Professional proficiency in English.

Preferred Qualifications

  • Proficiency in NLP, vector search, and RAG.
  • In-house B2B SEO/AEO experience.
  • B2B SaaS experience.
  • Experience in payments, billing, accounting, tax, startups, or fintech.
  • SQL experience.
  • Bachelor's degree or 4 years relevant experience.

Skills

SEO, Aeo, Geo, Google Analytics, Looker, Tableau, NLP, RAG, Vector Search, SQL, Google Sheets, Google Slides

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