Affiliate Marketing Manager
Owns end-to-end affiliate program operations including platform management across networks like Impact and CJ, commission structures, reporting, and cross-functional deliverable fulfillment to drive merchant revenue. Requires 3-5+ years in affiliate marketing with hands-on platform experience and strong analytics skills.
About the job
Responsibilities
Program Operations
- Own the Truemed Affiliate Program end-to-end: membership operations, tracking setup, commission structure, payout operations, and ongoing program management across multiple affiliate networks (Impact, UpPromote, CJ, Everflow).
- Define and maintain the program's commission structure and member benefits — what affiliate members pay, what they receive, and the economics that make it work for both the merchant and Truemed.
- Partner with Finance to structure payment flows, invoicing, and revenue recognition for affiliate-sourced transactions across all networks.
Deliverables Fulfillment
- Maintain and evolve the standard set of deliverables offered at each enrollment level.
- Serve as the single point of truth for each affiliate member's deliverable schedule — briefing affiliate-specific asks into Partner Marketing, Lifecycle Marketing, and other execution teams, and confirming everything lands.
- Maintain the affiliate program's marketing inventory: the full list of deliverables available to members, their quality standards, and their capacity constraints.
Program Growth & Reporting
- Build and maintain the value story and ROI case for the affiliate program both internally and externally.
- Act as the affiliate program's subject matter expert in merchant conversations e.g. presenting inventory, explaining economics, and walking merchants through what they unlock by opting in.
- Deliver quarterly affiliate-member reporting so every member sees the data that justifies their investment.
- Own program-level reporting: member count, enrollment pipeline, affiliate-attributed revenue, deliverable fulfillment rate, and churn from the program.
Requirements
- 3–5+ years in affiliate marketing, partner marketing, or affiliate program management — ideally e-commerce, DTC, marketplace, or health/wellness.
- Proven experience operating affiliate programs end-to-end: platform setup, tracking, merchant or publisher onboarding, commission structure, reporting, and payout operations.
- Hands-on experience with affiliate platforms (Impact, CJ, UpPromote, Everflow, Partnerize, ShareASale, or similar).
- Experience presenting program inventory and value stories to brand marketing teams as a subject matter expert (not a quota-carrying sales role).
- Strong analytical skills: comfortable with traffic, conversion, and transaction data to inform program decisions and member reporting.
- Understanding of e-commerce KPIs: AOV, conversion rate, customer LTV, margin contribution.
- Strong written and verbal communication skills with the ability to present data-driven recommendations to merchant teams and internal stakeholders.
Preferred
- Experience in health and wellness, fitness, nutrition, or supplement verticals.
- Background in marketplace businesses where you’ve monetized demand or traffic contribution through partner deals.
- Experience in fintech, healthtech, or regulated/compliance-driven workflows (HSA/FSA experience is a strong plus).
- SQL or BI tool experience (Looker, Tableau, Omni) for deeper performance analysis.
- Familiarity with comarketing, trade marketing, or D2C media models.
- Experience with lifecycle marketing programs (Klaviyo or similar).
Compensation & Benefits
- Comp and equity in the top decile for Series A startups.
- Comprehensive medical, dental, and vision insurance with employer sponsored HSA contributions.
- 401(k).
- Unlimited PTO.
- Coworking stipend.
- L&D Stipend.
- 2x/year company offsites and 2x/year team offsite.
Skills
Impact, Cj Affiliate, Uppromote, Everflow, Partnerize, Shareasale, SQL, Looker, Tableau, Klaviyo
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