Marketing Lead

Responsibilities

• Define and own our story: Craft positioning and messaging that transforms Clarion from "another AI vendor" into the trusted partner healthcare teams need
• Generate pipeline at scale: Build and execute campaigns that fill our funnel with qualified healthcare executives ready to transform their operations
• Build trust through relationships: Create intimate customer dinners, executive roundtables, and strategic gatherings that deepen relationships with buyers and influencers
• Turn conferences into pipeline: Maximize ROI from 10+ annual conferences through strategic meetings, speaking opportunities, and customer events (not expensive booths)
• Create content that converts: Develop case studies, ROI calculators, blog posts, and sales materials that move deals forward
• Enable sales to win: Arm our team with competitive intelligence, battlecards, and thought leadership that helps close deals against funded competitors

Requirements

• 3-5 years of B2B marketing experience: Track record in enterprise healthcare, preferably at growth-stage startups where you've worn multiple hats
• Relationship builder: Experience creating trust through events, community building, and strategic partnerships—not just digital marketing
• Healthcare insider: Understands how health systems buy, who the key influencers are, and what messages resonate with overwhelmed providers
• Strategic storyteller: Can distill complex technology into a simple, repeatable narrative that sticks
• Scrappy executor: Comfortable doing everything from writing LinkedIn posts to organizing executive dinners to pitching reporters
• In-person collaboration: Excited to work from our NYC office daily

Good Fit If

• You believe marketing is about building trust, not just generating awareness
• You understand that in healthcare, relationships and reputation drive deals more than SEO
• You measure success by pipeline influenced and competitive deals won, not vanity metrics
• You're comfortable being the only marketer while laying foundation for future hires
• You can balance strategic thinking with hands-on execution across multiple channels

What We Offer

• Direct impact: Work directly with founders to shape company positioning and go-to-market strategy
• Meaningful equity: Early employee stock options with significant ownership potential
• Comprehensive benefits: 100% covered healthcare, flexible time off, commuter benefits, daily team lunches
• Team culture: Quarterly retreats and monthly team events that build real connections in our close-knit NYC team
• Career growth: Clear path to VP Marketing as we scale, with opportunity to build and lead a team