GTM Engineer, Marketing
Build and own scalable marketing operations, automation, attribution, and measurement systems at a high-growth AI sales-tech company. Design resilient GTM workflows, leverage AI for efficiency, and partner cross-functionally with RevOps, Demand Gen, and Sales.
About the job
What You'll Do
Build a scalable marketing operations foundation
- Own the systems, processes, and operational infrastructure that power our marketing organization
- Design scalable workflows that support a rapidly growing GTM organization
- Continuously improve the reliability, maintainability, and performance of our marketing systems
Own marketing automation
- Build and optimize automated campaign workflows, lifecycle programs, lead management, and operational processes
- Improve system reliability by reducing manual processes and eliminating fragile workflows
- Identify opportunities to leverage AI to automate repetitive operational work
Build trusted measurement
- Own marketing attribution, campaign measurement, and performance reporting
- Partner with Marketing Leadership to develop durable measurement frameworks that help us understand what's working and where to invest
- Continuously improve data quality and reporting accuracy across the funnel
Design resilient GTM systems
- Improve lead routing, enrichment, scoring, lifecycle management, and data governance
- Build monitoring, alerts, and operational safeguards that proactively identify issues before they impact the business
- Create systems that are observable, reliable, and easy to maintain as the business scales
Partner across the GTM organization
- Collaborate closely with Demand Generation, RevOps, Sales, Data, and Marketing to improve operational efficiency
- Translate business problems into scalable technical solutions
- Recommend new tools, integrations, and processes that strengthen our GTM stack
Help shape the future of Marketing Operations
- Evaluate new AI-powered tools and emerging technologies that can improve marketing efficiency and effectiveness
- Continuously challenge existing processes and recommend better ways of working
- Help build a modern, AI-first marketing operations function that becomes a competitive advantage for Nooks
What You Bring
- 4–7 years of experience in Marketing Operations, GTM Operations, Revenue Operations, or a similar analytical systems role at a high-growth B2B SaaS company
- A systems thinker who enjoys solving complex operational problems and designing scalable solutions
- Strong analytical skills with the ability to identify patterns, diagnose root causes, and make data-driven decisions
- Experience building and managing marketing automation, attribution, and lead management systems
- Experience with HubSpot or similar marketing automation platforms, with the ability to think beyond any single tool
- Strong understanding of CRM architecture, marketing technology, integrations, APIs, and data flows
- Curiosity about AI and excitement for applying it to automate workflows, improve operations, and increase team productivity
- A proactive mindset: you surface problems before others notice them and bring thoughtful solutions, not just observations
- Strong communication skills and the ability to collaborate effectively across technical and non-technical teams
Skills
Marketing Operations, Gtm Operations, Revenue Operations, Marketing Automation, HubSpot, CRM, Attribution, Lead Management, APIs, Data Flows, AI Automation
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