Events Marketing Executive
Leads global event marketing strategy and creative execution, including campaigns, conference experiences, booth design, sponsorship activations, and speaker relationships. The role requires B2B event marketing experience, strong project and vendor management, creative judgment, and international travel readiness.
About the job
Responsibilities
- Lead event marketing strategy and execution, including audience targeting, multi-channel campaigns, registration drives, and post-event follow-up.
- Manage speaker relationships, briefings, and the speaker experience for Ahrefs Evolve.
- Own creative direction for the global annual conference, including fabrication, booth design, and brand experience.
- Manage sponsorship booth design and creative for field events and regional activations.
- Direct swag concepts, design standards, and brand alignment.
- Collaborate on conference strategy and sponsorship activation planning.
- Manage timelines and creative vendor relationships across multiple concurrent projects.
- Build relationships with communities, partners, and event venues across the US, Europe, and APAC.
- Provide cross-regional creative support for events in Europe and Singapore.
- Track and report event performance, including attendance, engagement, brand impact, and ROI.
Requirements
- Experience running B2B field marketing programs or event portfolios, including large-scale and grassroots activations.
- Strong event marketing skills, including audience segmentation, campaign mechanics, registration, and engagement.
- Experience managing fabrication, booth design, or brand experience at events.
- Ability to brief designers, manage vendors, and translate a brand into a physical environment.
- Strong organization, attention to detail, and ability to manage multiple projects simultaneously.
- Confident decision-making, escalation, and coordination across US, European, and Asian time zones.
- Excellent written and verbal communication skills in English.
- Legal right to work in the United States.
- Willingness to travel internationally, including regular trips to Europe and Singapore.
Nice-to-haves
- Experience with event technology platforms, including registration, AV, and attendee engagement tools.
- Background in SaaS, technology, or digital marketing.
- Familiarity with SEO, content marketing, or developer and marketer communities.
- Experience supporting or running events across multiple regions.
Benefits
- Annual company retreat.
- Conference budget.
- Paid time off.
- Travel opportunities to other offices through the Connect Program.
- Office workspace and equipment.
Skills
Event Marketing, Field Marketing, Audience Segmentation, Email Marketing, Social Media Marketing, Content Marketing, Booth Design, Fabrication, Brand Experience, Vendor Management, Event Technology, SEO, Roi Reporting, SaaS, Partnerships
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