GTM Product Marketing Manager, Commerce Experiences

Responsibilities

• Own the content development and GTM enablement strategy across the sold funnel — creating seller-ready resources (pitch decks, FAQs, value props, talking points) that translate product positioning into clear, differentiated customer value propositions for enterprise, mid-market, and platform buyers.
• Partner with Market Intelligence to monitor and understand commerce, checkout, and emerging agentic commerce market trends, competitive dynamics, and seller-facing competitive narratives — synthesize insights, and leverage these to build differentiated positioning.
• Design and deliver training programs that build seller expertise across the Commerce Experiences portfolio.
• Prepare sellers for major product launch events like Stripe Sessions, and to understand the details of the roadmap product is building.
• Leverage data and insights to identify enablement and knowledge gaps, prioritize asset development, launch new content, and measure effectiveness on seller confidence and other KPIs.
• Surface field insights on a regular cadence — through monthly readouts and structured retros — to inform core PMM positioning and product roadmap.

Requirements

• 3+ years of product marketing experience, preferably in B2B tech.
• Direct experience with checkout, ecommerce, digital wallets, agentic commerce or other commerce platforms is strongly preferred.
• Experience with Enterprise sales cycles and technical products.
• Excellent communication and presentation abilities, with a proven track record of distilling complex strategies into clear, compelling narratives.
• Strong stakeholder management skills.
• Ability to move quickly without compromising attention to detail or polish.
• A self-starter who thrives in fast-paced, ambiguous environments and can manage multiple priorities simultaneously.
• Comfort with data-driven decision making and measuring marketing impact.
• Ability to collaborate effectively with stakeholders across Product, Sales, and Marketing, and contribute to alignment on shared goals.

Preferred Qualifications

• Demonstrated comfort working with, and presenting to, senior leaders across a variety of disciplines.
• Strong collaboration skills, a tendency to seek and share alternative views, and an ability to earn stakeholder confidence.
• Experience using or building AI-powered tooling to accelerate seller productivity or content development.