B2B Growth Marketer
Build and scale demand generation for ElevenLabs in Denmark as its first local marketing hire. The role owns integrated campaigns, enterprise pipeline, market localization, experimentation, and collaboration with sales and global marketing teams.
About the job
Responsibilities
- Build integrated B2B marketing campaigns end to end across Danish priority industries, from strategy and messaging through execution and measurement.
- Localize and execute programs across account-based marketing (ABM), content, events, webinars, partner and customer marketing, executive branding, product launches, and outbound.
- Adapt global campaigns and messaging for the Danish market, and provide local insights on buyer behavior, competitive dynamics, and regulatory context to the global team.
- Partner with local sales and global product marketing, growth, and design teams to maintain consistent messaging and execute high-impact campaigns.
- Own pipeline generation and campaign performance for the market, using data to measure results, run experiments, and continuously improve performance.
Requirements
- 5–7 years of experience at a high-growth technology company.
- Experience building and scaling B2B demand-generation programs that create measurable enterprise pipeline.
- Experience implementing growth and marketing projects from start to finish and accountability for ROI.
- Deep knowledge of the Danish market, including enterprise buyers, the media landscape, and business culture; an existing network is preferred.
- Ability to work with limited process, set priorities, identify opportunities, and move quickly across multiple marketing functions.
- High standards for quality, clarity, and impact.
- Curiosity about AI and close familiarity with the technology ecosystem.
- Exceptional judgment about what makes marketing stand out.
Benefits
- Annual discretionary professional development stipend.
- Annual discretionary stipend for social travel with colleagues.
- Annual company offsite.
- Monthly co-working stipend for employees not located near a main hub.
Skills
B2B Marketing, Demand Generation, Account-Based Marketing, Content Marketing, Event Marketing, Webinars, Partner Marketing, Customer Marketing, Executive Branding, Product Launches, Outbound Marketing, Pipeline Generation, Campaign Analytics, Roi Measurement, Artificial Intelligence
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