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SEO Strategist/Growth SEO Lead

Owns end-to-end SEO strategy for search and AI discovery channels, building scalable content systems, programmatic SEO, and leveraging AI for content generation and optimization. Requires 3+ years SEO experience driving 10x growth and hands-on execution.

120k – 160kRedwood City, CASan Francisco, CAGrowth MarketingOnsite3+ YOE

About the role

Key Responsibilities

  • Own SEO strategy end-to-end
  • Define how Retell wins across search and AI discovery channels
  • Build content as “source of truth”
  • Create and maintain core content pillars that dominate key topics
  • Ensure consistency across docs, blog, landing pages, and product
  • Design scalable growth systems
  • Build programmatic SEO and repeatable content loops
  • Turn one idea into hundreds or thousands of high-quality pages
  • Leverage AI deeply
  • Use AI to generate, maintain, and evolve content
  • Build workflows that keep content fresh and accurate over time
  • Own technical SEO and on-page optimization
  • Improve site architecture, indexing, crawlability, and performance
  • Continuously optimize pages for both ranking and conversion
  • Partner with product and engineering
  • Embed SEO into product surfaces and user workflows
  • Influence how the product itself generates organic growth
  • Experiment aggressively
  • Test unconventional ideas
  • Move fast, learn fast, and double down on what works

Requirements

Must have:

  • 3+ years of experience in SEO or growth roles
  • Proven track record of driving 10x+ growth through SEO
  • Strong experience with technical SEO and on-page optimization
  • Hands-on execution — you don’t just plan, you ship
  • Experience using AI tools to scale content and workflows

Nice to have:

  • Experience with programmatic SEO
  • Experience optimizing for AI-native search (ChatGPT, Perplexity, etc.)
  • Background in SaaS, developer tools, or technical products
  • Startup experience or working in fast-moving environments

Compensation

  • Cash: 120k-160k per year
  • Equity: Provided
  • If Remote: contract at $55-$75 hourly with no equity

Other Benefits:

  • 100% coverage for medical, dental, and vision insurance
  • $70/day DoorDash credit
  • $200/month wellness reimbursement
  • $300/month commuter reimbursement
  • $75/month phone bill reimbursement
  • $50/month internet reimbursement

Skills

SEOTechnical SeoOn-Page OptimizationProgrammatic SeoAI ToolsGoogle SearchChatGPTPerplexityContent StrategySite Architecture

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