Influencer Marketing Associate

Key Responsibilities

• Source, evaluate, and onboard creators and influencers who align with our brand voice and goals, including identifying and building relationships with new creator niches across global markets
• Negotiate contracts and manage budgets to ensure optimal ROI for influencer partnerships
• Develop and execute multi-channel influencer campaigns across platforms like TikTok, Instagram, LinkedIn, and emerging social spaces, with a focus on strategic initiatives such as product launches and geo expansions
• Write campaign briefs that inspire creators and ensure deliverables are aligned with brand standards, adapting messaging for different regions and cultural contexts
• Collaborate cross-functionally with the broader Marketing team (Paid, Organic Social, Content) to integrate influencer strategy into holistic brand and performance efforts
• Track, measure, and report on performance metrics—providing actionable insights to refine strategy and drive continuous improvement
• Manage relationships with creators and agencies to scale programs efficiently
• Stay on top of social media and influencer trends, identifying new opportunities for growth—especially in emerging global markets and creator communities

Preferred Qualifications

• 2–3 years of experience in influencer or creator marketing, ideally within a fast-paced startup or consumer brand
• Proven track record of managing influencer campaigns from end-to-end, including negotiation and performance analysis
• Strong understanding of influencer analytics, campaign tracking tools, and performance measurement
• Excellent written and verbal communication skills, with a keen eye for brand tone and aesthetics
• Highly organized, able to juggle multiple projects and meet deadlines under pressure
• Resourceful, creative problem solver who thrives in an entrepreneurial environment
• (Bonus) Experience in video-first social platforms, creator economy, or social commerce

Benefits

• Comprehensive medical, dental, and vision plans
• 401K with employer match
• Commuter Benefits
• Catered lunch multiple days per week
• Dinner stipend every night if you're working late and want a bite! Grubhub subscription
• Health & Wellness Perks
• Multiple team offsites per year with team events every month
• Generous PTO policy