Employer Brand Storyteller

What You’ll Do

Employer Narrative and Content

• Produce engaging and quality content (writing, video content) for the technical builder community showcasing the intricate technical problems involved in using AI to fix the healthcare industry
• Define and steward Abridge's employer story for technical audiences—on X, at conferences, in community spaces, and through the voices of our own builders
• Build the narrative that addresses the honest question builders ask: Is healthcare actually an interesting engineering problem? (It is. You'll make that undeniable.)
• Equip recruiters with sharp, differentiated language for senior builder conversations
• Ensure every conference appearance extends beyond the event through written and video content: recaps, real-time presence, and follow-up that earns ongoing attention
• Identify internal builders whose voices should be amplified and help them show up consistently where AI/ML builders are paying attention

SF Community Presence

• Attend and drive engagement at SF builder community events where opinions actually form with the goal of enhancing the recruiting funnel (e.g. meetups, dinners)
• Know who the connectors are and build real relationships with engineers, investors, and technical leaders before you need anything from them
• Define who belongs in Abridge's orbit and build the structures to keep them engaged: curated contact lists, recurring dinner cohorts, re-engagement cadences
• Map the community and know where to invest — not every room is worth the time, and you'll have sharp instincts about which ones are

What You’ll Bring

• Proven history of building content builders want to consume—technically credible, opinionated, and built for an audience that has high signal tolerance and low patience for vagueness
• Experience demonstrating engaged audience creation
• Genuine fluency in the AI/ML space — enough to hold a real conversation with a research scientist and know what's actually hard versus what just sounds hard
• A natural community builder who forms real relationships. You know the difference between networking and building trust, and you do the latter
• Experience owning an employer brand or technical content function, ideally at a growth-stage company where the brand is still being defined
• Comfort working without a playbook. This role is new at Abridge; you'll set the direction, not execute someone else's strategy
• Based in San Francisco or willing to be — the community presence mandate requires consistent, genuine in-person investment
• Must be willing to work from our SF office at least 3x per week