Create customer stories, sales collateral, landing pages, and messaging for AI software products. Collaborate with sales, customers, and stakeholders to drive enterprise deals, requiring strong storytelling and rapid iteration skills.
Salary not listed
On-site2+ YOEProduct Marketing
About the role
Responsibilities
Produce compelling customer stories across multiple media — video, longform content, event talks, photography — built on deep, genuine relationships with the people using Devin
Create a high volume of sales-ready collateral: one-pagers, solution briefs, battlecards, slide decks, and industry-specific materials — grounded in real customer results
Build landing pages and web content for product launches, industry campaigns, and enterprise use cases
Develop and maintain core messaging and positioning, competitive narratives, and persona-specific frameworks
Create co-marketing campaigns with customers that benefit both sides and generate reusable proof points for sales
Build relationships with sales reps who own accounts — shepherd customer stories across the finish line and enable reps on using stories and collateral to close deals
Partner with Revenue Marketing and Growth to amplify content across events, email, and paid digital channels
Manage production agencies for campaign and content creation
Requirements
2+ years in B2B marketing, product, or other fast-paced operating role
Excellent written and verbal storytelling abilities
Track record of creating compelling content across mediums — customer stories, one-pagers, decks, landing pages
Experience creating sales collateral that reps actually use — and a habit of working closely with reps, understanding what they need, and turning around collateral fast
Ability to distill complex technical products into clear, benefit-driven messaging for different personas
Great at building relationships with customers, sales reps, and internal stakeholders and understanding what they need
Genuine curiosity about technical topics and ability to ramp quickly. You don't need to write code, but you need to hold your own in conversations with VPs of Engineering, senior developers, and our engineering team.
Comfort with rapid iteration: drafting a landing page or one-pager in hours, not weeks
Basic design sensibility (you'll work with designers, but you should be able to mock up or critique a layout)
Highly organized and good at wrangling stakeholders
Desire to work hard
Willingness to travel onsite to customers for shoots, around the US and internationally
GTM Associate supporting Flagright's product positioning, messaging, segmentation, sales enablement, competitive intelligence, and enterprise deal strategy in financial crime compliance. Requires 3+ years GTM experience or top STEM bachelor's, strong communication, and ability to translate technical products into commercial narratives.
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