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ApplecartApplecartNew York, NY

Digital Media Associate

Support client services with digital media planning, ad trafficking, and campaign management across social and programmatic channels. Requires 1+ years media planning experience and hands-on ad platform expertise.

75k – 95k
Hybrid1+ YOEPerformance Marketing

About the role

Responsibilities

  • Assist with media planning and ad trafficking, collaborating with external media partners and internal teams
  • Support the Client Services team in sharing and codifying digital media best practices
  • Consult with Client Services managers and strategists to build media plans and manage digital advertising campaigns
  • Oversee trafficking requests, monitor pacing for live campaigns, and QA digital advertising campaigns
  • Traffic ad campaigns including building campaigns on Facebook Ads Manager and LinkedIn Ads Manager

Requirements

  • 1+ years of experience drafting media plans for digital advertising campaigns
  • Trafficking experience with programmatic and social platforms, including Facebook Ads Manager, LinkedIn Ads Manager, Twitter Ads
  • Experience with client account management or working with campaign stakeholders
  • Track record of success in past project management roles
  • Passion for process improvement and experience with client-facing presentations and reports
  • Vendor management experience
  • Exposure to custom-list targeting and an understanding of the nuances of reaching individuals 1 to 1 through digital advertising

Compensation

  • Base salary range: $75,000-$95,000
  • Annual cash bonus
  • Generous equity compensation

Skills

Media PlanningAd TraffickingFacebook Ads ManagerLinkedin Ads ManagerTwitter AdsProgrammatic AdvertisingSocial Media AdvertisingClient Account ManagementProject ManagementVendor Management
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