GTM Systems Engineer

What you’ll be doing

• Own the GTM stack end-to-end: Architecture, data model, automation, and ongoing evolution. If it touches pipeline, it's yours.
• Build and run outbound infrastructure: Own the tooling, sequencing, and data pipelines that power outbound at scale—from list building and enrichment to delivery and conversion tracking.
• Design the integration layer: Connect the CRM to the full revenue stack—marketing automation, financial systems, data warehouse, and support tooling. Own the data contracts, field mapping, and sync logic across all of it.
• Run paid acquisition experiments: Stand up and optimize paid channels (search, social, content syndication) with a bias toward fast iteration and measurable pipeline impact.
• Embed AI natively: Build AI-powered workflows for enrichment, scoring, pipeline visibility, and rep productivity. Evaluate and integrate tools like Clay, Gong, and Apollo into a coherent, non-redundant stack.
• Partner with senior leadership: Translate business requirements from the founders and Head of Sales into architecture and growth decisions. Own the systems and experiments roadmap and bring a clear point of view on build vs. buy vs. run.

What you’ll bring

• 4–8 years in roles such as Growth Engineer, Marketing Engineer, Revenue Operations, or Sales Engineer—with clear ownership of outcomes, not just execution.
• Hands-on GTM tooling experience: CRM configuration, automation, sequencing platforms, and the integrations that tie them together.
• Proven track record running outbound or paid acquisition motions—ideally at an early-stage company without a dedicated marketing team.
• Technical depth to read and write SQL, work with APIs, and build lightweight automations—enough to move fast without waiting on engineering.
• High agency, low ego—identifies what needs to happen, drives it cross-functionally, and makes it happen.

What we’d love to see

• Experience building a GTM motion from scratch at a Series A–C company.
• Hands-on experience with AI or LLM tooling embedded in growth workflows.
• Prior exposure to B2B SaaS, fintech, or professional services revenue motions.
• Familiarity with PLG mechanics—free trials, activation funnels, expansion signals.

What success looks like in this role

• Pipeline owner: You're generating qualified pipeline—through outbound, paid, or product signals—without a marketing team behind you.
• Connected stack: Every system in the revenue cycle is integrated. Data flows from first touch to renewal without manual intervention.
• Experiment velocity: You're running and measuring growth experiments weekly. You kill what doesn't work and double down on what does.
• Scalable foundation: The architecture and playbooks you build on day one support 10x growth. They get extended, not rebuilt.
• All-in: Driven to build something foundational and commit deeply to Basis's success.

Benefits at Basis

• Health & Wellness: Premium Medical, Dental, and Vision coverage; Life Insurance; and 6 coaching & 6 therapy sessions through Spring Health.
• Time off: Unlimited PTO + 12 paid company holidays.
• In-Office Perks: Daily meal stipends, a fully stocked kitchen, and $300 toward your custom desk setup.
• Financial Benefits: Pre-tax commuter benefits and 401(k) retirement plan.
• Team Culture: Monthly office activities and frequent optional team happy hours.
• Parental Leave