Performance Solutions Lead

Responsibilities

• Become an expert in Pinterest campaign best practices and Ads Manager, serving as the regional resource for performance opportunities.
• Act as the technical contact for sales teams activating lower-funnel campaigns, including product, auction, and implementation knowledge.
• Enable sellers to pitch performance products alongside campaign strategy at scale, especially performance-automation products.
• Analyze Ads Manager and/or client MSOT data to identify performance opportunities.
• Support alpha and beta testing of pre-GA performance products and participate in global subject-matter-expert working groups.
• Translate complex processes and products into digestible guidance for less technical audiences.
• Support account planning, shopping strategy, and account or vertical revenue growth for key accounts.
• Provide strategic thought leadership to top-tier clients, enable new performance products, and create A/B testing learning agendas.
• Identify client and advertiser issues and propose solutions involving systems, processes, and people.
• Adapt best practices for the supported market and communicate feedback to internal and external stakeholders.

Requirements

• 8+ years of relevant experience in digital marketing, ad tech, and ad operations.
• 5+ years of client-facing and hands-on experience with ad tech, ad operations, and/or campaign management platforms.
• 5+ years of performance marketing experience at a technology vendor, agency, or in-house client-side organization.
• Experience selling performance products and/or securing in-house adoption of performance products.
• Experience with tagging and tracking quality assurance and support, including HTML, CSS, or JavaScript.
• Expertise in digital advertising and media sales, campaign optimization, analytical problem-solving, sales-facing work, and product or platform knowledge.
• Technical foundation in Search, Shopping, Display, and Social advertising technologies.
• Working knowledge of API implementation and benefits, such as Conversion API.
• Expert knowledge of web analytics, such as GA4; mobile measurement platforms, such as AppsFlyer; and e-commerce strategies.
• Structured, detail-oriented problem-solving and framework development skills.
• Strong communication and presentation skills across engineering, sales, and senior leadership audiences.
• Fluency in business Mandarin and English.
• Ability to work independently in a fast-moving environment and deliver results without waiting for direction.
• Bachelor’s degree in a relevant field or equivalent relevant experience.

Work Arrangement

• The role requires working in the office or with customers for in-person collaboration, typically two days per week, within commuting distance of the Singapore City office.