Builds and manages channel partner ecosystem from scratch, recruiting resellers, tech partners, and agencies. Defines strategy, creates enablement materials, tracks pipeline, and drives partner-sourced revenue. Requires 4+ years in channel sales or partner management.
The Partner Marketing Manager drives joint business growth across the US and Canada by building and executing marketing programs and demand generation campaigns with Channel partners. This role focuses on creating co-branded assets, activating go-to-market plans, and delivering measurable results.
Manage day-to-day execution of active AV partnerships at Lyft, coordinating across product, engineering, legal, and operations teams to track commitments and drive commercial success. Requires 3-5 years in partnerships, account management, or project management with strong cross-functional collaboration skills.
Leads business development targeting high-priority AI startups for Snowflake, prioritizing leads, driving engagements, facilitating executive intros, and supporting GTM/PLG motions to grow workloads and partnerships. Requires AI ecosystem expertise, VC networks, and cross-functional influence skills.
Identifies, negotiates, and manages partnerships with creators, influencers, B2B brands, and affiliates to drive business impact. Owns strategy, performance reporting, and cross-functional activation with 4-6 years experience in affiliate/performance marketing.
Supports Partnerships Director in managing US strategic partner relationships, coordinates sales integration, enables partners through training and co-marketing, and tracks performance. Requires 5+ years in partner/channel roles, ideally in enterprise SaaS, with strong coordination skills.