Founding Account Executive - API & AI Platform
Founding Account Executive responsible for building and executing the full-cycle B2B sales motion for an API and AI platform. The role requires 5–8 years of B2B sales experience, technical fluency, and the ability to create sales processes and close multi-stakeholder deals independently.
About the job
Responsibilities
- Own the complete B2B sales cycle for the API platform, from prospecting and qualification through discovery, technical evaluation, negotiation, and closing.
- Convert inbound interest, partnerships, and founder relationships into paying API customers.
- Build pipeline among brands, platforms, and technology partners.
- Sell to commercial and technical stakeholders across product, innovation, digital, data, engineering, and executive teams.
- Translate API and AI capabilities into business outcomes and commercial value.
- Coordinate API evaluations and proof-of-concept projects with product and engineering teams.
- Help customers navigate business cases, procurement, security, and legal reviews.
- Maintain pipeline and forecasts in the CRM.
- Capture objections, customer requirements, and competitive information.
- Refine the ideal customer profile, positioning, packaging, and pricing.
- Document the initial sales playbook, including qualification criteria, messaging, sales stages, and handoff procedures.
- Represent the company at selected industry events and strategic-partner conversations.
Requirements
- 5–8 years of B2B sales experience, including 3+ years closing SaaS, API, AI, martech, developer-tool, or other technical-platform deals.
- Experience creating sales structure, processes, and playbooks from scratch.
- Full-cycle sales execution, including self-generated pipeline and inbound lead conversion.
- Technical fluency and intellectual curiosity for selling complex API and AI products to developers and business leaders.
- Track record of managing multi-stakeholder buying cycles and achieving revenue targets.
- Ability to collaborate with founders and product teams and translate market feedback into product growth.
- Excellent English communication skills.
- Dutch language skills are a strong bonus.
Nice to Have
- Network among brands, digital platforms, e-commerce businesses, or technology partners.
- Familiarity with enterprise procurement, information-security assessments, data-processing agreements, and technical proof-of-concept projects.
Compensation
- Target of approximately €500,000 in new prepaid API revenue within six months at full productivity.
Skills
B2B Sales, SaaS, API, Artificial Intelligence, MarTech, Developer Tools, CRM, Sales Forecasting, Technical Sales, Proof Of Concept, Enterprise Procurement, Information Security
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