Own positioning, messaging, and launch strategy for Metabase product areas. Create sales enablement, conduct competitive research, and partner on campaigns to drive pipeline.
Salary not listed
RemoteProduct Marketing
About the role
What You'll Do
Own positioning and messaging for one or more product areas (e.g., embedded analytics, self-serve BI, AI features, enterprise/cloud)
Drive product launch strategy for new features and releases, coordinating across product, engineering, design, sales, and customer success
Build and maintain sales enablement materials — battlecards, pitch decks, one-pagers, and objection handling guides
Conduct ongoing competitive research and maintain a sharp understanding of the BI and analytics landscape
Partner with content and demand gen on campaigns, SEO narratives, and thought leadership that drives pipeline
Conduct customer and prospect interviews to surface insights that sharpen positioning and inform roadmap
Represent the customer voice internally — synthesizing insights from win/loss analysis, interviews, and community feedback to influence product and marketing strategy
Support category-level storytelling at industry events
What We're Looking For
Experience in product marketing in B2B SaaS; analytics, data tooling, or developer tools experience is a strong plus
Exceptional writer — you can take a dense technical concept and make it land for a non-technical audience without losing accuracy
Comfortable working with data: you've used tools like Metabase and can speak credibly to data workflows
Proven track record of launching products or features end-to-end
Strong cross-functional collaborator who thrives in a fast-moving, async-friendly environment
Bonus: experience marketing to both technical buyers (data engineers, developers) and business buyers (ops, finance, product)
Bonus: experience working across multiple GTM motions (product-led, sales-assisted, enterprise) and buyer personas
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