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RundooRundooRedwood City, CA

Partner Growth Manager

Own and grow partner/co-op referral and co-marketing channels end-to-end to drive the majority of qualified leads and partner-sourced pipeline/ARR at Rundoo. Build collateral, run campaigns, enable AEs with partner data/tools, and scale relationships across 20+ partners in building materials verticals. Requires 3+ years owning pipeline in partnerships or channel marketing.

131k – 131k/yr
Hybrid3+ YOEPartnerships

About the role

What you'll do

  • Own and grow the referral program, including quarterly incentive campaigns, standing rewards, conference incentives, and affiliate/content-referral tracks.
  • Map and own the partner universe across ~20 partners in Paint, Hardware, Farm & Feed, Lawn & Garden, and Lumber verticals, tracking contacts, last touch, ARR generated, and opportunities.
  • Build relationships at rep, marketing manager, and executive levels with partners.
  • Turn partner spend into pipeline by negotiating rate cards, running case studies, referral promos, and special offers.
  • Enable Account Executives by creating maps/tools with Data Science team and coaching partner reps on value-based selling.
  • Run per-vertical partner campaigns (pre-show invites, social, ads, email blasts, post-show follow-up) tracked in the Campaigns DB.
  • Own and expand partner-sourced sales pipeline and closed-won ARR metrics.
  • Land credibility moments such as placing CEO/customers on partner podcasts and using announcements/case studies.

Requirements

  • 3+ years in partner marketing, channel marketing, co-marketing, or partnerships/referral role where you owned pipeline.
  • Experience standing up or scaling a referral or affiliate program.
  • Experience building co-branded collateral and running joint campaigns (e-blasts, webinars, one-pagers, magazine placements).
  • Hands-on with Salesforce (accounts, contacts, campaigns, tracking/attributing referrals).
  • Experience working with a sales team to enable them with partner or account intelligence.
  • Experience with SMB or owner-operator customers, ideally in distributor/co-op/buying-group ecosystems.
  • Comfortable in a CRM (Salesforce), spreadsheets, lists, outreach tooling; able to partner with Marketing Engineer on data enrichment.
  • Able to work from Redwood City and travel to co-op markets, partner events, and stores.

Nice-to-haves

  • Familiarity with paint, hardware, building materials, farm and feed, lawn and garden industries and their co-ops/buying groups (e.g. Benjamin Moore, Orgill, NHPA).
  • Experience negotiating rate cards, sponsorships, or media placements.
  • Comfort using AI tools to draft collateral, outreach, and enablement material.

Skills

Salesforcepartner marketingchannel marketingreferral programsco-marketingCRMPipeline Managementaccount enablement

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