Contract to Hire Product Marketer
Product marketer to define Arcade's positioning in the AI video category. Lead feature launches, craft narratives from customer insights and trends, create blogs/social content, and experiment with AI tools in a hands-on contractor-to-full-time role at a fast-moving B2B SaaS startup.
About the job
Responsibilities
- Partner with CEO, product, design, and engineering to launch new features.
- Develop compelling narratives and create content (blogs, product launches, social media, customer-facing).
- Synthesize customer conversations into thought-provoking blog posts.
- Shape social strategy around emerging AI trends.
- Write, experiment, publish, analyze, and refine market positioning.
- Lead product launches from messaging through execution.
- Develop social media strategies, particularly on LinkedIn.
- Experiment with AI tools as part of daily workflow.
Requirements
- 5+ years of experience in product marketing, content marketing, or similar role at a B2B SaaS company.
- Exceptional writing skills across blogs, product launches, social media, and customer-facing content.
- Experience leading product launches from messaging through execution.
- Strong ability to synthesize customer interviews, industry trends, and product developments into clear narratives.
- Experience developing social media strategies, particularly on LinkedIn.
- Highly organized with excellent project management skills.
- Comfortable collaborating closely with product, engineering, design, sales, and founders.
- Excited to experiment with AI tools as part of your daily workflow.
- Exceptional storyteller with strong product intuition.
- Ability to translate technical features into compelling customer value.
- Comfortable operating with ambiguity, moving quickly, and wearing many hats.
Nice-to-Haves
- Experience marketing AI products.
- Background in product-led growth or developer tools.
- Experience producing webinars, videos, or multimedia content.
- Existing audience or demonstrated thought leadership in B2B SaaS or AI.
Compensation and Benefits
- Competitive hourly or monthly contract rate based on experience.
- Opportunity to convert to full-time role including salary and meaningful equity.
- (For full-time: rich health and 401(k) benefits, unlimited PTO, remote stipend, biannual retreats.)
Skills
Product Marketing, Content Marketing, B2B SaaS, Product Launches, Messaging, Social Media Strategy, LinkedIn, Customer Interviews, AI Tools, Thought Leadership
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