Product Manager II - MarTech
Own the strategy, roadmap, and lifecycle of MarTech, acquisition, referral, and member-offer products across web and mobile. The role requires 3+ years of product management experience, data-driven decision-making, and familiarity with marketing analytics and CRM tools.
About the job
Responsibilities
- Identify opportunities to improve marketing technology tools, campaign execution, data-driven insights, and marketing spend performance.
- Set the strategy for MarTech, new member offers, and referral programs.
- Execute the product vision, strategy, and roadmap.
- Own the end-to-end product lifecycle from ideation through launch and ongoing optimization.
- Define technical requirements, launch strategy, and product vision.
- Collaborate with engineers, designers, and cross-functional stakeholders to build and iterate on the user experience.
- Partner with Paid Marketing to drive efficient acquisition spend.
- Develop a deep understanding of the prediction and daily fantasy sports customer acquisition landscape.
- Champion data-driven product decision-making.
Requirements
- 3+ years of experience in product management or a related discipline.
- Track record of building products customers value and taking products from 0 to 1.
- Experience with AppsFlyer, BigQuery, RudderStack, or similar software.
- Experience with CRM tools such as Braze.
- Experience building products across web and mobile applications, including Apple and Android app stores.
- Strong communication, collaboration, product discovery, strategic thinking, and adaptability skills.
- Entrepreneurial drive, customer empathy, self-direction, and ability to work through ambiguity.
Nice-to-haves
- Experience in the sports or gaming industry, or as a power user of related products.
- Experience working closely with Paid Marketing teams.
- Experience with CRM tools and data products.
- Experience taking products from 0 to 1.
Compensation and Benefits
- Salary range: $135,000–$145,000 annually.
- Company-subsidized medical, dental, and vision plans.
- 401(k) plan with company match.
- Annual bonus.
- Flexible paid time off.
- Paid parental leave and disability benefits.
- Workplace flexibility and modern work schedules.
- Company-wide in-person events and team outings.
- Lifestyle enhancement program.
- Company-provided equipment, with Windows and Mac options.
- Annual performance reviews and career development opportunities.
Skills
Product Management, MarTech, Appsflyer, BigQuery, Rudderstack, CRM, Braze, Paid Marketing, Product Discovery, Mobile Apps
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