Programmatic Ads Sales Lead
Leads programmatic advertising sales for top-tier clients, developing full-funnel strategies, executive relationships, and high-value partnerships. The role requires 8+ years of client-facing digital media sales experience, deep programmatic expertise, strong analytical skills, and consultative leadership.
About the job
Responsibilities
- Develop and execute full-funnel programmatic sales strategies for top-tier clients across awareness, consideration, conversion, and retention.
- Build executive-level relationships with advertisers and agency partners; lead negotiations, QBRs, and educational sessions.
- Advise clients on Pinterest’s programmatic offerings, programmatic buying, data integration, measurement, and optimization.
- Manage programmatic campaigns with Operations teams, including deal creation, campaign setup, technical troubleshooting, QA, and real-time optimization.
- Use data and AI-powered insights to analyze performance, forecast pipeline and deal outcomes, plan scenarios, and produce actionable investment recommendations.
- Collaborate with Sales, Product, Engineering, and Operations teams to develop solutions, streamline workflows, and identify growth opportunities.
- Create AI-assisted templates, checklists, and automations to improve operational consistency and efficiency.
Requirements
- 8+ years of experience in client-facing digital media sales.
- Deep expertise in programmatic advertising, ad tech, or media strategy.
- Advanced understanding of full-funnel digital advertising, including brand, consideration, and conversion strategies.
- Specialized knowledge of search, shopping, display, or social advertising.
- Experience building executive-level advertiser and agency relationships, developing strategic plans, and negotiating high-value partnerships.
- Strong understanding of data and measurement solutions, including Clean Rooms.
- Exceptional analytical, problem-solving, communication, consultative selling, collaboration, and project management skills.
- Bachelor’s degree in a relevant field such as digital media or SaaS sales, or equivalent professional experience.
Skills
Programmatic Advertising, Ad Tech, Digital Media Sales, Media Strategy, Ctv, Data Integration, Clean Rooms, Campaign Optimization, AI, Forecasting, Digital Advertising, QBRs
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